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	<title>Comments on: Using Web 2.0 Technology to Enable Strategic Selling: A Sales Executive Forum</title>
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	<link>http://www.skmurphy.com/blog/2007/11/27/using-web-20-technology-to-enable-strategic-selling-a-sales-executive-forum/</link>
	<description>Startups, Entrepreneurs, and Consultants</description>
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		<title>By: Adam Killam</title>
		<link>http://www.skmurphy.com/blog/2007/11/27/using-web-20-technology-to-enable-strategic-selling-a-sales-executive-forum/comment-page-1/#comment-31816</link>
		<dc:creator>Adam Killam</dc:creator>
		<pubDate>Thu, 29 Nov 2007 06:18:32 +0000</pubDate>
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		<description>Great post Francis. With systems such as &lt;a rel=\&quot;nofollow\&quot; href=\&quot;http://www.skmurphy.com/%5C%22http://www.salesforce.com/%5C%22\&quot; rel=&quot;nofollow&quot;&gt;Salesforce.com&lt;/a&gt;, selling in my mind is becoming more and more of a science. Plug in your favorite sales methodology into SFDC and you can take that 70% science and increase it to about 85-90.</description>
		<content:encoded><![CDATA[<p>Great post Francis. With systems such as <a rel=\"nofollow\" href=\"http://www.skmurphy.com/%5C%22http://www.salesforce.com/%5C%22\" rel="nofollow">Salesforce.com</a>, selling in my mind is becoming more and more of a science. Plug in your favorite sales methodology into SFDC and you can take that 70% science and increase it to about 85-90.</p>
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		<title>By: Sean</title>
		<link>http://www.skmurphy.com/blog/2007/11/27/using-web-20-technology-to-enable-strategic-selling-a-sales-executive-forum/comment-page-1/#comment-31694</link>
		<dc:creator>Sean</dc:creator>
		<pubDate>Wed, 28 Nov 2007 01:37:05 +0000</pubDate>
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		<description>I definitely think that accounting firms are hesitant to adopt new technology because the partners at these firms began their careers without these options available.  All these old school partners see is two significant costs associated with new technology. 1.) The cost of the technology 2.)  The non-billable time associated with learning the new technology.

The key for anybody selling software to accounting firms is to clearly state how much time can be saved by using new technology.  If it saves time, it wil allow for partners to sell more business, which in turn will increase revenues.</description>
		<content:encoded><![CDATA[<p>I definitely think that accounting firms are hesitant to adopt new technology because the partners at these firms began their careers without these options available.  All these old school partners see is two significant costs associated with new technology. 1.) The cost of the technology 2.)  The non-billable time associated with learning the new technology.</p>
<p>The key for anybody selling software to accounting firms is to clearly state how much time can be saved by using new technology.  If it saves time, it wil allow for partners to sell more business, which in turn will increase revenues.</p>
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