December 16th, 2011
Theresa Shafer
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Call-in Book Review recorded on February 22, 2012
Terry Frazier, Steve Hogan and Sean Murphy recap Christensen’s’ “The Innovator’s DNA chapter 2” with insight of how they have incorporated associating into their work.

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Chapter 2:
Discovery Skill #1 Associating
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The Innovator’s DNA
by Jeff Dyer, Hal Gregersen, Clayton M. Christensen
Practical and provocative, The Innovator’s DNA is an essential resource for individuals and teams who want to strengthen their innovative prowess.
The authors outline five discovery skills that distinguish innovative entrepreneurs and executives from ordinary managers: Associating, Questioning, Observing, Networking, and Experimenting.

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Additional Book Reviews
Entry Filed under: Books, Events, tshafer
5 Comments Add your own
1. SKMurphy, Inc. » Be&hellip | February 6th, 2012 at 11:35 am
[...] Associating Wed-Feb 22 / 12-1pm PST [...]
2. SKMurphy, Inc. » Bo&hellip | February 16th, 2012 at 11:41 am
[...] Associating [...]
3. SKMurphy, Inc. » Bo&hellip | March 26th, 2012 at 8:50 am
[...] Associating [...]
4. SKMurphy, Inc. » Bo&hellip | May 14th, 2012 at 12:38 pm
[...] Associating [...]
5. SKMurphy, Inc. » Bo&hellip | May 22nd, 2012 at 5:31 pm
[...] Associating [...]
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