What is Lean? Lean Innovation 101 on May 27, 2014

Written by Theresa Shafer. Posted in Customer Development, Events

Linked-CXO-Forum-LinkedInSean Murphy is honored to speak at Linked CXO Forum on Tuesday, May 27th, 2014 at Haworth Showroom in San Francisco, California. Linked CXO provides networking for senior executives – “Bosses Need Professional Development, Too.”

“Lean” provides a scientific approach for creating a product and developing new businesses. Teams can build products or services to meet the needs of early customers by adopting a combination of customer development, business-hypothesis-driven experimentation and iterative product releases.

Tuesday, May 27th, 2014

11:30am-1:30pm, San Francisco, California

RSVP is required.  SIGNUPbutton

Key Takeaways:

  •     Why more and more companies are using Lean
  •     What is Lean; What it is Not
  •     Rules of thumb for successful lean innovation

Key concepts:

  •     Get out of your BatCave
  •     Use an initial product (MVP) as a probe to explore the market
  •     Build-measure-learn
  •     When and how to pivot

Speaker: Sean Murphy, CEO of SKMurphy, Inc., offers customer development services for technology entrepreneurs. SKMurphy’s focus is on early customers and early revenue for startups. Sean is an early and active member of the Lean Startup group and has been a workshop presenter and mentor at Lean Startup Conferences. SKMurphy’s clients have offerings in electronic design automation, artificial intelligence, web-enabled collaboration, proteomics, text analytics, legal services automation, and medical services workflow. Sean holds a BS in Mathematical Sciences and an MS in Engineering-Economic Systems (Management Science) from Stanford University.

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