4 Finding your Niche

Q: Is Building The Wrong Product A Waste Of Time?

Building the “wrong product” is not a waste of time you learn about the market and technical feasibility. Right and wrong are both gray, not black or white. Customer development and technical development typically require a sequence of prototypes that are “less wrong” over time under they become good enough.

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Entrepreneurs Need a Community of Practice Not a Movement

Entrepreneurs need a community of practice to improve their skills, not a movement they can join as a fad. I don’t consider myself a disciple or part of a movement. I consider myself a practitioner. I am a huge fan of Saras Sarasvathy, Clayton Christensen, Peter Drucker, Gary Klein, and Gerald Weinberg.

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Jim Manzi: Focus on Delivering Value to Customers at a Foreseeable Profit.

Jim Manzi, founder of Lotus and Applied Predictive Technologies, advises entrepreneurs to “Focus on delivering value to customers at a foreseeable profit” in “How to Succeed in Business by Really, Really Trying.” How to Succeed in Business by Really, Really Trying. It’s a great article and also on the limits of advice to entrepreneurs, in particular autobiographies

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Startup Stages Overview Video

This is Sean Murphy for SKMurphy, Inc.  I want to talk to you about our startup stages model and understanding that risk reducing milestones that separate each stage. We break the startup journey into five stages.  In each stage you will explore different options and converge on a key risk reducing milestone. Starting from idea

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Honor Customer Commitments To Avoid Poisoning the Well

“In a small way, every talent acquisition poisons the well for future, bootstrapped startups. It erodes the confidence of users and potential customers. People put their company blog on Posterous, they add their business to GoWalla, they gave AdGrok a few hours of their time, etcetera, etcetera. I’m not saying I would turn down the

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Zoom In For Traction, Zoom Out For Impact

Your startup is  a work in progress.  When most entrepreneurs evaluate where they are it’s difficult not to include the promising future they foresee naturally ensuing from current efforts (or on bad days the certain doom no matter what they do). If you are not getting traction, if you don’t have the ability to reliably

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notebook to Organizing Your Experiment Log

Tips for B2B Customer Development Interviews

This post on customer development interviews is one of my most popular. If you would like help preparing for customer development interviews or reviewing results from recent interviews please sign up for a no cost no obligation office hours session and I will be happy to help you rehearse or de-brief. Here are my lessons learned from taking

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Erecting Barriers to Competition That Are Difficult to Duplicate

Competition is inevitable, that is why it’s wise to prepare for it and immunize yourself with difficult to copy differentiation where possible. A pure focus on implementing new features as fast as possible in an effort to outrun the competition is unlikely by itself to be enough. Here are some barriers you can erect that

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Narrative Rationality: Be Mindful Of Your Self-Description

Pay attention to self-description: the story you tell yourself and about yourself. Cultivate productive habits that don’t require conscious decisions. “It is a profoundly erroneous truism, repeated by all copy books and by eminent people when they are making speeches, that we should cultivate the habit of thinking of what we are doing. The precise

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