3 Early Customer Stage

Bootstrappers Breakfast

What to Expect at a Bootstrappers Breakfast

A Bootstrappers Breakfast is “counter-cultural” to the VC ecosystem focus at many events for entrepreneurs in Silicon Valley. Here are seven ways that we take a very different approach to facilitating events for entrepreneurs compared to most others in Silicon Valley.

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Checklist for Gathering Competitive Insight From a Demo

Suhail Doshi: Avoid These Seven Temptations as a First Time Founder

Suhail Doshi, founder of Mixpanel, shared a candid assessment of mistakes he made in the first 18 months of the six startups he has founded in “The first 18 months of starting a company: it’s life or death.” Here are 7 key pieces of advice that highlight mistakes first founders typically make.

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In the Beginning was the Doodle: Protecting Startup Secrets

Pete Tormey’s ebook “Startup Guide to Intellectual Property: Early Stage Protection of IP” is a great resource for founders on startup intellectual property. This blog post includes excerpts from the “Protecting IP Early” chapter that focus on protecting startup secrets early in its existence.

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Invisible SEO Man

Q: Google Thinks Our Name Is a Typo and Suggests a Competitor

When someone on your team says, “Google Thinks Our Name Is a Typo” you are at a disadvantage. Even worse if it suggests a competitor as the correct spelling it makes it look like you are typosquatting. Unless you have a strong reason for doing so it’s probably not a good idea.

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Q: How Do I Make Sure I Understand The Customer’s Problem and Present a Vision of a Solution?

Customer development–discovery driven sales–requires that you first understand the customer’s problem then present a vision of a solution. If that is acceptable you can proceed to a demonstration that provides technical proof of value.

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Questions to Answer Before You Start Negotiating

Here  are some questions to ask yourself before you start negotiating a complex business relationship: for example a software license, SaaS subscription, or a reseller or OEM relationship. Entire books are written on negotiation, I am trying to highlight some questions that can get overlooked.

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