We provide strategic advice on company development, product planning, and new product introduction. Our focus is on early customers and early revenue for technology startups.
OFFICE HOURS
We help you
- identify your customer and their buying process,
- select “target rich environments” both online and face to face where you can meet prospects
- discover your customer’s pain, need, opportunity, or critical business issue,
- determine your benefits and how to present them in demos and proposals,
- engineer and manage your sale process,
- prepare for, negotiate, and close deals at a price that reflects your value to the customer

There are many proven ways to generate leads. Request a briefing to discover which is best for you.

Not making your revenue target? We can help with sales review and negotiation for closing deals or establishing strategic partnerships.
SKMurphy’s Role as a Startup Advisor
SKMurphy serves as a long-term advisor embedded with the founding team, helping move from early experimentation to predictable growth. We play a critical long-term advisory role:
- Help identify niche and “blue ocean” markets and build lead-generation machine based on where prospects actually gather.
- Support the development of a repeatable sales process, persuasive presentations, pricing strategy, and qualification criteria.
- Guides partnership selection, structure, compensation, and joint selling to expand reach without eroding margins.
- Help create credibility-building content: talks, decks, case studies, and newsletters.
- Advises on hiring, operational scaling, financial models, product roadmaps, and technical team formation.
By providing continuity and practical guidance, SKMurphy helps founders avoid missteps and grow into high-performing, resilient organizations.
