Veterans Day 2016

A thank you on Veterans Day 2016 to all of the men and women in our armed forces who made the United States possible, in particular this  Silicon Valley oasis of invention and innovation I get to call home. Some quotes to meditate on follow. […]

By | 2018-07-18T01:36:49+00:00 November 11th, 2016|Favorites, skmurphy|1 Comment

3 Equations & 3 Unkowns: Target Customer is Key Initial Value

I mentioned in "3 Equations 3 Unknowns:  Customers, Features, and Message" that we spend a lot of time on the early customer stage. It requires very different sales style than you'll see later on. It's a conversational sales style. It's much more about understanding the problem. You’re trying to solve [...]