Bill Grossso on Startups after AI
Bill Grosso discusses the role of startups after AI becomes pervasive in the business ecosystem and the emerging opportunities that will create.
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Lean Startup
Subscription Engines for CPG: Which Model Fits Your Brand?
Subscriptions aren’t one thing. They’re a category of mechanics, and the right one depends on your product, margin structure, and how your customers actually buy. In this video, Igor Krasnykh walks through the main subscription engines CPG brands can apply (replenishment, curation, access/membership, build-your-box, and hybrid models) with real examples of who each one works
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Why Pricing Problems Are Really Buyer Decision Problems
Most founders assume stalled deals, price pushback, and discount pressure are pricing problems. They are not. They are decision issues. Mark Stiving explains why.
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Lessons Building a Scalable Education Business
Amadeus Ciok, Founder of Learn Vibrant Math Tutoring, shares the real-world lessons building a scalable education business.
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Bootstrapping Your Way from Services to Scalable Products
Ellen Grace Henson explains how many companies bootstrap from services to scalable products.
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Sheridan Hall on Thriving in Startup Chaos by Founder
Sheridan Hall, founder of Operation Hired, offers thoughtful and practical advice on thriving in startup chaos.
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Elise Zhu on How Founders can Design Around Stress
The following is a guest post by Elise Zhu on the important topic of how founders can identify and manage stress, especially facing important decisions under conditions of high uncertainty. Deciding Under Fire: What Stress Does to a Founder’s Brain (and How to Design Around It)
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Lean, Agile, and Agility are All About a Learning Mindset
A learning mindset allows founders to explore the unknown, persevere through setbacks, and gain traction.
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Using AI to Make Smarter Bets: Forecasting & Decision-Making
Innovation always feels like a gamble—especially when you’re bootstrapping. The difference between a good bet and a bad one can mean the life or death of your business. Yet too many founders rely on gut instinct. This video shows how AI can help small business owners make smarter, leaner decisions without losing flexibility. Tristan Kromer
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Startup Viability Toolkit: 6 Viability Worksheets to Test and Validate Your Business Idea
We developed a set of business viability worksheets that help startup entrepreneurs think clearly and make informed decisions.
Sales KPIs for Startups
For salespeople, KPIs must be connected to revenue like the number of leads generated and how those leads convert through the sales funnel.
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Newsletter March 2025: Sensemaking for Entrepreneurs
Sensemaking is a critical skill for entrepreneurs, allowing them to navigate uncertainty and adapt to unexpected challenges.
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Jeff Allison: How to Drive Innovation and Meet Commitments
Innovation requires experimentation that allows for the possibility of failure but the whole point of creating a program commitment process is to avoid failure.
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From Desk to Founder: How to Transition Into B2B Entrepreneurship in 2025
Étienne Garbugli teaches professionals and consultants how to become B2B founders.
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10 Best Practices for Agile Hardware Product Development
Mike Keer discusses the concept of agile hardware, which involves cycles of innovation and testing requirements throughout the prototyping phases. He emphasizes the importance of learning from each cycle and making necessary adjustments to meet specifications and performance goals. He also highlights the need for flexibility and the ability to pivot in response to unexpected
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Paul Orlando – How to Quantify if a Market is Ripe for Your Product
Timing plays a significant role in the success of startups. It’s about recognizing the right moment to launch a product or service that aligns with emerging trends, consumer demand, and market conditions.
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Time to Market Podcast S01 E01 – B2B? But Why?
Welcome to “Time to Market,” a brand new podcast by SKMurphy and LeanB2B. In this very first episode, we discuss why we like B2B markets.
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Entrepreneurship’s Ups and Downs
Michael Risich – Entrepreneur turned technologist, turned technology founder with an exciting journey building a SaaS business scaling to 10M in ARR with an exit to a PE firm!
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2023 – This year’s experiment
Every year we design experiments – new things we try. Our 2023 experiment was doing short 2 minute videos – chalk talks. Below is a roundup of some of our favorites.
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Clear in Hindsight: April 2022 ended a Minsky boom for startups
A Minsky boom is a period of economic growth characterized by increasing instability and speculation, ending in startup funding constricting.
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