Holly Hester-Reilly: Lean Product Principles in B2B
Holly Hester-Reilly offers a briefing on how to apply continuous product discovery and lean product principles in a B2B environment.
Holly Hester-Reilly offers a briefing on how to apply continuous product discovery and lean product principles in a B2B environment.
In the video below, Mike Krupit, founder of Trajectify, shares some interesting insights on density and fluidity your network. Mike Krupit on Network Density and Fluidity An edited transcript for readers: Mike Krupit on the importance of your network The other thing I will say is having a network. When we’re starting a business, we’re …
Entrepreneurs benefit from peer advice that provides knowledgeable perspectives, highlights blind spots, and lifts them out of ruts.
Need an accountant for business taxes? Here are accountants recommended by Bootstrappers Breakfast members for startups and small businesses.
We recently interviewed Adam Verhasselt, founder and creative director at Vlux Visual. He creates music visuals and augmented reality experiences to build brands from the ground up.
Lean Canvas Experimentation is part of a five part series by Ed Ipser where he explains how to use the Lean Canvas and what it is good for. Focus Marketing Operation Finances Experimentation In this Lean Startup Canvas session on Experimentation, Ed Ipser shares how to use your lean startup canvas to design and conduct experiments …
An extract from a highly interactive session with Thomas Ahn at the Lean Culture Meetup on Mar-25-2021 where he answers “what makes for an effective investor pitch?”
Lean Canvas Finances is part of a five part series by Ed Ipser where he explains how to use the Lean Canvas and what it is good for. Focus Marketing Operation Finances Experimentation In this Lean Canvas – Finance session, Ed Ipser shares how to identify your own revenue and cost structure and how to create …
Lean Canvas Operations is part of a five part series by Ed Ipser where he explains how to use the Lean Canvas and what it is good for.
Lean Canvas Marketing is part of a five part series by Ed Ipser where he explains how to use the Lean Canvas and what it is good for. Focus Marketing Operation Finances Experimentation In this Lean Canvas – Marketing session, Ed Ipser shares how to identify your own early adopters, unique value proposition, and marketing …
In Ed Ipser’s recent Lean Canvas workshop I shared how we picked our tagline “early customers and early revenue.”
SKMurphy’s bootcamp provides a proven Customer Discovery Framework for validating your idea with prospects to determine the real market need.
xMentium Reframes Contract Management as Faster Deals What follows is a quick look at xMentium’s current positioning and some lessons I have learned from their realization of the customer’s true need–or at least the need that emerged once you have contracts under revision control in a searchable repository. SKMurphy has been an advisor since February …
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Let’s face it, finding customers can be quite a challenge. In this interactive course, we will cover a variety of proven marketing techniques for growing your business: attendees will select one or two that fit their style and develop a plan to implement them in their business in the next 90 days.
Customer Discovery Bootcamp for Market Exploration Customer Discovery is critical if you want to create a product or service that serves potential customers’ needs, pain points, and challenges. Entrepreneurs can use Customer Discovery at any point in a startup’s journey; however, the early-stage discovery step is the most important. Spending time, money, and energy …
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Pricing for early customers must compensate them for the risks of adopting early. Startups need revenue, references, and case studies
Sean Murphy explains to a client why startups should just sell the results to reduce a prospect’s perception of risk in a new tool.
Sean Murphy was interviewed by Etienne Garbugli on “Working Capital: It Takes More Than Money” for the March 9, 2021 LeanB2B Podcast.
The key challenges to getting your first ten customers relate to understanding the customer buying process and managing the startup learning process for need, impact, customer definition and message.
Entrepreneurs starting their first business often hunt for a cookbook of recipes to make sense of a journey that is alternating between bewilderment and frustration. But startups fight for existence in a competitive and evolving environment, where changes in the technical or social substrates can invalidate their strategy or enable competitors without warning.