Three tips for selling in an early market, with a particular focus on selling IoT devices in 2017: find early adopters, start with a pilot, and identify partners who understand how to foster change.

Recently we helped a client, Walt Maclay of Voler Systems, get a speaking assignment at a popular conference. We drafted and submitted the talk proposal, developed the major outline and main points for the talk content, researched and created charts and diagrams, and preformed dry runs to help him prepare.

An infographic with some key questions to consider when developing a new product. Originally suggested in “Breakthrough Thinking From Inside the Box” by Coyne, Clifford, and Dye in HBR December 2007.

“Leads–The Fuel for Your Sales Machine” is now a registered trademark of SKMurphy, Inc. Please contact us to learn more about our lead generation services.

We are mixing it up in 2017  with our email newsletter: we are going back to a monthly publication schedule but will dedicate one issue a quarter to a roundup of events and activities we have planned for the coming months and some key milestones our clients have achieved. 

Let’s face it, finding customers can be quite a challenge. In this interactive workshop, we will cover a variety of proven marketing techniques for growing your business: attendees will select one or two that fit their style and develop a plan to implement them in their business in the next 90 days.

Here are two ways to embed slide decks into wordpress blog posts.

First, google slides can be published to the web. In some cases, not being able to turn off the auto advance might be a problem for some use cases.

Second, below is the embed from slideshare.

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May 4&5, 2017  https://great-demo1705.eventbrite.com

Oct 18&19, 2017  https://great-demo1710.eventbrite.com

Jeff Allison – Program Manager
Jeff has 30 years of experience in the high technology computing and networking industries. He has held various roles in Hardware Engineering, Marketing and Engineering management. He has a proven track record of developing high power cross functional teams to solve complex engineering issues and drive methodology changes throughout the organization. At Cisco he built and managed global engineering development and services teams to deliver next generation routing solutions. He was also responsible for driving and implementing many continuous improvement and product quality initiatives to improve overall customer satisfaction.

Additional information:

•  Jeff Allison joins SKMurphy Team to Drive Intrapreneur Focus for 2017
• Book Club: The Innovator’s DNA: Observing

Candis Lipe – Event Manager & Executive Assistant
Candis owns and operates Adminologist.com, a service company that provides onsite or offsite contract administrative support. Her business is dedicated to helping individuals, entrepreneurs start-ups and small businesses get the office support needed without adding additional resources. Candis brings 25 years’ experience as a corporate Executive Assistant in high tech and biomedical industries where she cultivated a wide range of skills and experience enabling her to support areas of Corporate Development, Merger and Acquisitions, Marketing, Sales, Services, Materials, Operations, Manufacturing, Engineering, Purchasing, Finance and Human Resources.

Posts:

• Stephanie Shateria: How To Look and Feel Authentic On Camera

Recently, we worked with a startup on team building as they wrangled with the rapid growth of their business. They needed bring on new team members and wanted them to be productive and effective as quickly as possible.  Working with the leadership team we reviewed Bruce Tuckman’s four stages of team development.

As entrepreneurs we need to pay attention to the details that matter but to achieve even modest growth or scaling we also need to use delegation. We need to allow other team members to contribute their own strengths, experiences, and insights to the project at hand.

Here is a recent email I got from Walt Maclay, an SKMurphy, Inc. client since 2008. It includes an email from one of Voler’s partners congratulating him on the February newsletter. As our partner Peter Cohan often says, “Warning: shameless self-promotion.”

Are you a boss or a leader? Here is a short list outlining the difference.

We are as excited by eMOBUS’ recent acquisition by  Asentinel, a leading provider of lifecycle Technology and Telecom Expense Management (TEM) solutions. It is wonderful to see all their hard work payoff. Congratulations team!

If you missed  The Nitty Gritty of Setting Up Customer Discovery Meetings by David Telleen-Lawton at The Lean Startup Conference 2015, he shared the down and dirty details of setting up meetings for Customer Discovery. Having set hundreds of B2B and B2C discovery meetings over the years, Telleen-Lawton tells how to reach out and set these meetings.

Larry Burgess, PhD
Dr. Burgess has several decades of experience in the wireless field. He possesses a combination of knowledge in adaptive signal processing, antenna design, smart antennas, radio links, transmitter/receiver design, radar, direction finding, and power amplifier linearization. He has worked in design, test, product development, and customer applications for military and commercial products covering 2 MHz to 30 GHz, which include Cellular, WiFi, Bluetooth, FCC Part 15 (260-930 MHz), GPS, and military radar bands. Dr. Burgess holds a BS and MS in Electrical Engineering from MIT and a PhD in Electrical Engineering from the University of Pennsylvania. He also provides wireless consulting services directly.

Sean Murphy has worked in a variety of roles in the last twenty-five years: software engineer, engineering manager, project manager, business development, product marketing, and customer support. Companies he has worked directly for include Cisco Systems, 3Com, AMD, MMC Networks, and VLSI Technology. He has a BS in Mathematical Sciences and an MS in Engineering-Economic Systems from Stanford.

• Chalk Talk on Technology Adoption
• DreamSimplicity Interviews Sean Murphy
• Interview with Gabriel Weinberg for his Traction book: “Sean Murphy on the First Dozen Enterprise Customers“
• Video and Slides from “Early Revenue for Enterprise Web Apps“
• Blog

I for one love fireworks and look forward to them every year. I love watching them exploding overhead after a picnic in the park. Happy 4th of July.

Press Release Leads to Local Coverage. Covers why, how and how often to help you “bring on the leads.”