Standing Out From The Crowd

Written by Theresa Shafer. Posted in Customer Development

So much marketing is “me too”, if you have read one press release or marketing material you have read them all. It is always a trick about how to reach your audience and stand out from the crowd by being different. In an age of low-cost email campaigns and social media, we are actually finding that direct mail is standing out and cutting through and reaching prospects. Mailing traditional newsletters, hand-written letters or simply sending out postcards are working. People like getting mail!

3 Reasons I Like Postcards

  1. Cost effective -  $20 for 500 postcards
  2. Don’t have to open an envelope
  3. People will actually post them on their office wall!

Below are couple of our favorite postcards:

Don’t forget to add a QR code.

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