You’ve Launched, Now What? at KASE/KIN Oct 16

By | 2014-05-10T14:01:16+00:00 October 15th, 2007|Events, skmurphy|3 Comments

I will be speaking on “Now What? Your Post Launch Growth Plan” at the KASE / KIN Entrepreneur Academy tomorrow night.

Location: KIICA Silicon Valley at 3003 N. First Street San Jose, CA 95134


  • 5:50PM – 6:00PM Registration and Networking
  • 6:00PM – 6:30PM Successful Entrepreneur – Paul Tien
  • 6:30PM – 6:45PM Break
  • 6:45PM – 7:45PM Launching your business and executing the plan – Claire Chang
  • 7:45PM – 8:00PM Dinner Break
  • 8:00PM – 9:00PM Now what? Post launch growth plan – Sean Murphy

The theme of talk will be “What was once heroic must become routine.” I will take a look at how things change between beta and post launch. In particular post launch growth looks very different from early customer acquisition efforts, placing new requirements on the firm as a whole as well as triggering changes in practices and organizational structure in both customer development (sales, marketing, business development) and product development (engineering, quality, support).

Registration is $20 if you haven’t already signed up.

Update Apr-1-2008: a transcript and podcast are now available for this talk.

Update July-7-2008: a related blog post “What Was Heroic Must Become Routine” applies some of the lessons from this talk to some other startup examples.

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  1. […] I gave a talk on October 16 of last year at the KASE/KIN Entrepreneur Academy on “After Launch, Now What.” My theme was “What was once heroic must become routine” (podcast is here, it’s about 16 minutes if you would like to listen). […]

  2. […] Adapted from a presentation on “Now What? Your Post Launch Growth Plan” at the KASE Entrepreneur Seminar on October 16, 2007. // […]

  3. […] TV, and an Oct 2007 talk at the KASE Entrepreneur Seminar: “You’ve Launched: Now What? Post Launch Growth Plan” with the Podcast and transcript […]

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