We developed a set of business viability worksheets that help startup entrepreneurs think clearly and make informed decisions.
These worksheets guide founders through key questions about customers, markets, pricing, and risks. By structuring assumptions and tracking validation, these worksheets reveal what’s known, what’s uncertain, and what to test next. They encourage data-driven learning, reduce risk, and help teams communicate effectively with co-founders, mentors, and investors.
- Structure Thinking: Many founders have strong instincts but lack a framework for validating assumptions. These worksheets provide a structured way to think through customers, markets, costs, and pricing.
- Accelerate Discovery: Guided questions help teams quickly identify knowledge gaps.
- Reduce Risk: Founders can compare multiple ideas or pivots side by side and spot which has the strongest early indicators of viability.
- Enable Communication: They make it easier to communicate with co-founders, advisors, or investors.
- Track Learning: Worksheets act as a learning log, showing how assumptions evolve and which experiments confirm or refute them.
Ultimately, they accelerate discovery, sharpen focus, and transform entrepreneurial intuition into actionable plans. making it easier to identify viable opportunities and avoid wasting time and money on unproven ideas.
Startup Viability Worksheets
- Customer Problem Messaging Worksheet – A worksheet for clarifying your customer and messaging.
- 40 Tips for B2B Customer Development Interviews – A comprehensive guide offering 40 practical tips for preparing, conducting, and analyzing effective B2B customer development interviews.
- Market Timing Worksheet
- Leaner Lean Canvas to explore business model – A basic Lean Canvas exercise
- Crafting Your Value Proposition Worksheet – Focus early value propositions on fastest measurable benefits, clear customer needs, and quick, credible small wins.
- 90-day Action Plan – A 90-day plan to track progress for testing and validating your business idea.
These worksheets are core to our Validate your MVP & Value Proposition Bootcamp where we guide you through a 6-week market exploration.