Search Results for ‘One Page Plan’

Without A Revenue Hypothesis Your Business Model Is a List of User Activities

Written by Sean Murphy on . Posted in 1 Idea Stage, 2 Open for Business Stage, Customer Development

Q: I am building an app that helps people build nearby interest groups (e.g. local model railroaders, quilters in your town, etc…). I am trying to establish a baseline for my value hypothesis testing and am considering the following metrics: Registration rate of those who come to landing page Rate of registered users who join […]

Recap From Dec-16-2013 MVP Clinic With Northwest Earth Institute (NWEI)

Written by Sean Murphy on . Posted in Audio, skmurphy

On December 16, 2013 John Smith and I sat down with key members of the leadership team from the Northwest Earth Institute (NWEI) to discuss their plans for their 2014 EcoChallenge program. The following folks took part from NWEI: Mike Mercer, Executive Director As Executive Director, Mike has responsibility for the overall health and strategic […]

Don’t Give Your Investor Pitch To Customers, They Have Different Questions

Written by Sean Murphy on . Posted in 1 Idea Stage, 2 Open for Business Stage, 3 Early Customer Stage, Books, skmurphy

Q: Can you please take a look at this pitch. I have created it as a promo for investors and potential users. Selling your offering to customers and selling your business to investors requires two different presentations They have fundamentally different questions they need answered before they “buy.” Customers want to understand how your product […]

Due Diligence Checklist For Evaluating A Service Business for Acquisition

Written by Sean Murphy on . Posted in Rules of Thumb, skmurphy

We did some work recently advising a client on  a possible acquisition a small service business and came up with a checklist of items to review: key employees – plan for retention and role in merged entity financials check register – all checks in last two years bank statements income sheet and balance statement contracts […]

Hiring A Startup’s First Sales Person

Written by Sean Murphy on . Posted in Customer Development, skmurphy

Gabriel Weinberg is a serial entrepreneur (latest startup: DuckDuckGo), an insightful blogger, and quality contributor to Hacker News. He is writing a book on how startups get traction due out this summer that includes interviews with folks like Patrick McKenzie, Jimmy Wales, and Paul English to collect lessons learned from a variety of perspectives. I was […]

Vision Is Critical But Avoid The “Field of Dreams”

Written by Sean Murphy on . Posted in 2 Open for Business Stage, 3 Early Customer Stage, Customer Development, skmurphy

The Field of Dreams model or “build it and they will come” is a variation on the mousetrap trap “build a better mousetrap and the world will beat a path to your door.” What follows are a excerpts from pages 251-252 of the paperback novel  Shoeless Joe by W. P. Kinsella that was the basis for the movie […]

Where Do Lean Startup Methods Help Most?

Written by Sean Murphy on . Posted in Customer Development, Events, skmurphy

The Lean Startup 2012 conference clarified where Lean Startup principles are especially applicable: Emerging markets, Industries that are being disrupted, Companies that have fallen behind the innovation curve. All of these situations are characterized by the need for exploration and discovery instead of continued execution of the current business model. Firms facing these situations need […]

Lean Startup Conference 2012 Roundup

Written by Sean Murphy on . Posted in Customer Development, Events, skmurphy

This post curates content and commentary related to the 2012 Lean Startup Conference: videos, blog posts, slides, articles, etc.. Main Program Mon-Dec-3-2012 Opening Remarks by Eric Ries / blog / @ericries / W: Eric Ries / The Lean Startup Book: The Lean Startup by Eric Ries Video: pending Articles/Blogs/Commentary Lean Startup Not Just Buzzwords by Sarah Allen Eric Ries […]

Crafting Deals with Customers and Partners

Written by Sean Murphy on . Posted in 2 Open for Business Stage, 3 Early Customer Stage

Bootstrappers prosper closing deals with customers and partners. Here are some tips if you are new to making deals. Focus on the opportunities that are in front of you. Deals can be steppingstones to larger and more important relationships but you need to close the deals with smaller players and meet your commitments to enable […]

Neal Stepheson on Distinguishing Different Motives for Hypocrisy

Written by Sean Murphy on . Posted in 1 Idea Stage, Books, Rules of Thumb

An excerpt from page 183 of Neal Stephenson‘s “The Diamond Age” that have implications for the culture of a startup or an economic region. “We take a somewhat different view of hypocrisy,” Finkle-McGraw continued. “In the late-twentieth-century Weltanschauung, a hypocrite was someone who espoused high moral views as part of a planned campaign of deception—he […]

Are You Using Cognitive Task Analysis for New Market Exploration?

Written by Sean Murphy on . Posted in 3 Early Customer Stage, Books, Rules of Thumb

I am interested in talking with anyone who is using Cognitive Task Analysis (CTA) or Naturalistic Decision Making (NDM) methods and paradigms to inform their customer interviews. I have been reading  “Working Minds: A Practitioner’s Guide to Cognitive Task Analysis” by Gary Klein et. al. and I had an epiphany that these techniques would be […]

Four Excerpts from Valve’s Employee Handbook That Belong In Yours

Written by Sean Murphy on . Posted in 5 Scaling Up Stage, Rules of Thumb

A link to Valve’s Employee Handbook made it to front page of Hacker News recently and I can see why, it makes for very interesting reading. Here are four excerpts you should consider for your company’s employee handbook: “This company is yours to steer–toward opportunities and away from risks.” Valve Company Handbook (first edition 2012) […]

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