Postcards offer a practical and cost-effective way to reach business prospects. Here are some examples of how they can assist you in standing out from the crowd.
Standing Out From The Crowd
So much marketing is “me too”; if you have read one press release or piece of marketing collateral, you have read them all. The challenge is how to be meaningfully different so that you stand out from the crowd and reach your audience. In an age of low-cost email campaigns and social media, we are finding that direct mail is standing out, cutting through, and reaching prospects. Mailing traditional newsletters, hand-written letters, or simply sending out postcards works. People like getting mail!
3 Reasons I Like Postcards
- Cost effective – $20 for 500 postcards
- Don’t have to open an envelope
- People will actually post them on their office wall!
Below are couple of our favorite postcards:
![]() |
![]() |
![]() |
Don’t forget to add a QR code.
Related Blog Posts
- Tips For A Good Nurture Campaign
- How To Measure Your Lead Generation Effectiveness
- Lead Generation for Consultants
- Lead Generation Using Assessments and Quizzes
- Newsletter: Lead Generation
- Newsletter V2021 Issue 3: Increase Your Luck To Get More Leads
- A Conversation with Elzet Blaauw on Thought Leadership
- We Help Teams of Experts Find Leads and Close Deals
- Are You Generating iPad Fishbowl Leads?