Understand, Believe, and Act
A useful basic sales model start with understanding the process that your prospects go through to make a purchase: understand believe act.
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Sales
Jerry Weissman On Persuasion: Getting From Point A to Point B In Your Presentation
Jerry Weissman’s model for a successful presentation takes the audience on a journey from Point A to Point B: from uninformed and skeptical to persuaded and ready to act.
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SaaS Requires Excellent Support Not Upselling to Proliferate
Rich Mironov profiles Replicate Technology (a current client) in Service Revenue and Upsell Marketing” and mischaracterizes–in our opinion–their strategy as upselling or upsell marketing.
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Tips for Hiring and Firing a Sales Person
Peter Bakonyvari, VP Sales at JPMorgan SymPro, explains the practical realities of building a sales team: In particular firing a sales person.
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