Startup Advice Column

Q: How Do You Iterate An MVP So That It’s “Good Enough For Government Work”

Iterating An MVP Until It’s Good Enough For Government Work Q: I am part of a hardware/embedded device startup working on our MVP. We want to develop a minimum product to cut our initial development costs and iterate scientifically through experimentation.  My concern is that State governments are my primary customer type and their buying model

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Mission Often Matters More Than Monetization In An Early Market

Q: I am a newly minted entrepreneur who has been developing a technology product for an emerging market (state-legalized marijuana) that is proving especially hard to crack. I am a long-standing business strategist who understands and appreciates the imperatives of customer development, however have been very unsuccessful in getting business owners and consumers to open

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Q: Is Building The Wrong Product A Waste Of Time?

Building the “wrong product” is not a waste of time you learn about the market and technical feasibility. Right and wrong are both gray, not black or white. Customer development and technical development typically require a sequence of prototypes that are “less wrong” over time under they become good enough.

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