Month: February 2009

Pitching Hacks Has $20 Worth of Advice for Bootstrappers As Well

Although it’s aimed at startup entrepreneurs who are seeking investment, the Pitching Hacks e-book from the Venture Hacks team has $20* of advice for bootstrappers as well. Investors don’t invest in businesses. They invest in stories about businesses. If you want to raise money on favorable terms, you need multiple investment offers. How do you …

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Three Things I’ve Learned About Networking

Three things I’ve learned about networking: Good questions sell. Listening sells. Networking is helping other people: carry more than your own card and connect folks who will benefit from talking to each other. Ford Harding’s Rainmaking (now with 2nd Edition, see not below) has been a source of inspiration and insight for me, his focus …

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Sean Murphy to Speak at Bay Area Business Growth Meetup

Sean Murphy is speaking at Bay Area Business Growth Meetup on “Leveraging Your Referral Network to Grow Your Business”. Thursday March 19, 2009 4-6pm Pacific Business Center 19925 Stevens Creek Blvd Suite 100 Cupertino CA 95014 Register: http://www.acteva.com/booking.cfm?bevaid=177524 Referrals from satisfied customers are the best way of generating new business. In the context of established …

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Other Customer Development Models

In “The Challenges of Measuring Non-Existent Markets” Scott D. Anthony outlines four principal challenges in measuring non-existent markets: Data does not yet exist. When a market doesn’t exist, there are no baseline market research reports or time-series data sets to analyze. Lack of comparable products. Without existing data, there is a natural tendency to look …

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