Many entrepreneurs who are naturally optimistic make a serious mistake in discouraging pessimistic thinking instead of putting it to good use. The clever utilization of constructive pessimism is one of the keys to success.
There are four exercises that embrace short term pessimism to improve the overall prospects of success for your startup
- Design Reviews: have a rigorous review that asks everyone to search for defects in a design or a plan of action. Such constructive pessimism will normally identify and prevent problems that might otherwise scuttle the effort. The key is to insist that people spend time to prepare and to create checklists of common problems found to raise the bar on future reviews.
- Allow for Failures: make it “safe to fail” using Proof of Concept models, Scale Models, Simulation Models, and Prototypes. Instead of being optimistic and going for a full scale deployment to get into the market as fast as possible, assume that your product or service will follow a learning curve. Test the aspects that have the most risk, build in additional monitoring and measurement in hardware, software, and project management practices
- Premortem: go beyond a design review or a plan review and force the default assumption to be that the approach has failed. Have each member of the team identify what are the most likely or plausible reasons for the failure. Now re-plan / re-design to mitigate where possible the risks that were identified.
- Disaster Recovery Planning: beyond a premortem assume that the plan or device has failed catastrophically. You’ve been hit by either a figurative or literal disaster–an earthquake, flash flood, fire, lightning strike–what can you do to minimize the damage and reduce the recovery time. This is where you trade the efficiency for redundancy and resilience. Instead of hinging your market entry on one lighthouse customer or a “Big Bang” launch can you try multiple small customers. By starting small you also minimize the recovery time and impact for any one failure killing you.
Constructive Pessimism Fosters Design Space Exploration and Capability Development
“How often in life we complete a task that was beyond the capability of the person we were when we started it.”
If you “cannot get there from here” consider how to explore for alternative approaches that bypass the obstacles that have been identified Also brainstorm for capabilities that the team could develop that would enable you to break–or at least shift–the constraint. When entrepreneurs talk about execution being more important than ideas I think this not the right trade-off. There are no perfect ideas, at least none that are not arrived at without considerable trial and error. And this experimentation and exploration needs to be accounted for in the schedule and budget.
A Self-Cancelling Prophecy Does Not Make Someone Wrong
“How many pessimists end up by desiring the things they fear, in order to prove that they are right.”
Robert Mallet in Apostilles
The optimistic entrepreneur can fear that pessimism becomes self-fulfilling prophecy that saps morale and inhibits the search for creative solutions. The key is to translate risk and concerns into the need for redundancy, resilience, new capabilities, and models that can be used to uncover possible failures early. The constructive pessimist may fear that the smooth execution enabled by avoiding problems may be portrayed as wasting time and resources. If management defines hard work as accompanied by anxiety, long hours, and frequent re-scheduling and does not give credit for problems avoided then problems often ensue. It’s good to have many pessimists on your team, but you need to keep them motivated to learn from the future not to prove they are right.
Constructive Pessimism Is Best Applied Against the Near Horizon
“When building clarity with your team, move to the horizon you can see. When we start a project or are working on something, we often want clarity about where we are ultimately trying to go. When we get total clarity, we can then lock in our efforts. We know we are not going to waste any time on tangents or offshoots or on things that are not going to work. That would be a perfect world. Unfortunately, in this very fast moving world, there is considerable uncertainty. Having complete clarity about a project is pretty unrealistic. But I can see to the near horizon. And when I get to that horizon, I can then see the next horizon. I can say, “Ah, ok, now I need to go a little bit to the left or a little bit to the right.” When I get there I can make another course adjustment. So, the idea is this: think of the project as a journey across the ocean with multiple horizons. I don’t need to know exactly the right course to get to the final destination.”
David Marquet “Move to the Near Horizon”
Pessimism is constructive if it allows you to identify problems that can be affected by near term actions. It’s also legitimate to do scale models or tests of an end to end plan (e.g. write the outline for your article, build a spreadsheet model for basic business constraints, come up with a one slide pitch or a one page brochure to test product desirability, etc..) to make sure you are not painting yourself into a corner. It’s most helpful if everyone commits to succeeding together as a team but is encouraged to point out potential problems as they are uncovered.
Design and Project Reviews, Premortems, Scale Models, and Disaster Recovery Plans
“Failure is not an option, it’s just a nagging possibility that helps me stay focused.”
Constructive pessimism drives an early recognition that current approaches won’t work and current capabilities need to be enhanced. It will spur the search for better methods sooner–and hopefully in time to allow you to succeed. If you are not conducting design and project reviews, using models to detect failures early, scheduling premortems, and developing disaster recovery plans you it’s not too late to start.
Related Blog Posts
- How to Tell When Your Team Has a Workable Plan of Action
- Risk Mitigation: If You Predict Rain, Build an Ark
- Howard Tullman on Distinguishing Mistakes From Failure
- Choosing the Right Targets and Metrics
- “Inner Game of Tennis” for Entrepreneurs
- Am I Making A Fool Of Myself?
- Managing Change in an Organization: An Incomplete Resource List
Other Constructive Pessimism Blogs & Articles
- The Constructive Pessimist
- Scott Young on “Using Pessimism“
- John Van Neumann “Can We Survive Technology” (1955) Opens with “Budapest-born John von Neumann, like many fellow scientists of the atomic age, harbors a streak of the blues but his delicate shade may be called constructive pessimism. It does not hamper creativity.”
- Julie Norem labels it “defensive pessimism” in “The Positive Power Of Negative Thinking“