Crossing the chasm between risk tolerant early adopters and risk averse early majority? Look niche markets of early majority prospects who are in a lot of pain.
Crossing the Chasm – Look for a Niche in a Lot of Pain Read More »
Denise Brousseau gave a great talk on “Play Like the Big Guys: How To Use New Web Tools To Easily Build Your Company” at WIC April-16-2007.
3 Things I Learned at WIC Tech Talk Read More »
I had promised to check out and report back on “Questions That Sell: The Powerful Process For Discovering What Your Customers Really Want” by Paul Cherry, which was recommended by Jennifer Vessels at Next Step’s workshop “How to Sell the Real Value of Your Solution” on Thursday, November 7, 2006. This is a good book,
Questions That Sell By Paul Cherry Read More »
Are you showing the last thing first when you give a software demo? Put the key benefit or bottom line up front.
Software Demo: Are You Showing The Last Thing First? Read More »
A recap of a 2007 CINA Panel on Blog: What It Can Do For You. Panel was Sean Murphy, Zoli Erdos, and Henry Lu.
CINA Panel on Blog: What It Can Do For You Read More »
Large firm IT departments are “gatekeepers”. Their job is to keep the enterprise network computing infrastructure safe and operational. New software from a new vendor is almost always viewed as a threat. Most of the time, they will say NO to any new software. Most of the time our clients have to sell around them. Here’s five
Selling Around IT in Larger Firms Read More »
We leveraged the Google Search Co-op starting in 2006 but Google has renamed that Programmable Search and blocked our original use case.
Building Communities using Search Co-op Read More »
Don’t forget the dream to change the world that got you started: your passion is an important element of craftsmanship and a commitment to excellence. What’s Your Passion? Recently, I chatted with a well-established consultant–she’s been working for more than a decade. She was having trouble developing a short elevator pitch to describe what she
What’s Your Passion? Read More »
Key takeaways triggered by Fast Forward 2007 talks, still a huge difference between Internet search and enterprise search.
Interesting Discussions From Fast Forward 2007 Read More »
Bootstrapping startups invited to join other bootstrappers–startup CEO’s, CTO’s, and founders–for breakfast and discussion. We meet at different restaurants in Silicon Valley from 7:30-9AM
Bootstrappers Breakfast – Bootstrapping Startups Invited Read More »
I found an interesting little tool Website Grader which evaluates your website. It produces a score and a list of things you can do to improve it. Some of the things I don’t agree with, but most are pretty good. Last night I played with it and the best sites I looked at were 80-70/100
What is Your Website Grade? Read More »
Everyone has advice for you about how to run your company! Even if it’s in the form of question like “When are you going to Get a Job?” Friends and relatives who have only been employees may have your best interest at heart but not have the background or temperament to help you get your
Evaluating Business Advice Read More »
Here are three ways for building credibility. Referrals A referral is an introduction to a prospect with an endorsement. A referral allows you to borrow credibility from a trusted third party. They spring from shared success with your customers or former co-workers, someone who knows your potential and can vouch for you or your team’s
3 Ways to Build Credibility with Prospects Read More »
Ser Hou Kuang & Sean Murphy Granted US Patent #7162706 B2 for “Method for Analyzing and Validating Clock Integration Properties in Circuit Systems” on January 9, 2007. Abstract: A method for analyzing and validating clock integration properties in a circuit design is disclosed. A database of timing points that are clocked cell elements of the
Ser Hou Kuang & Sean Murphy Granted US Patent 7162706 B2 Read More »
Here’s a good blog post on website content. How Can 10 Simple Articles Change Your Life? In his post Chris Pearson, recounts a story about a friend who creates a website (nothing fancy) but has wonderful content (10 articles). He kills his competition with his content. If you are selling your expertise, try promoting yourself
Power of Website Content Read More »
We did an end of year de-briefing session an concluded that that the following changes had a things that had a positive effect on our business in 2006. Adding a logo to Business Cards Backgrounder (now in about SKMurphy, Inc. page) Improving Our Website Blogging LinkedIn Contacts Bootstrapper’s Breakfast “12 Books for the Busy CEO” Talk
Making Our Business More Credible in 2006 Read More »
Here are our 2007 New Year’s resolutions. Theresa plans to improve her public speaking, Francis wants to develop a better understanding of theories of entrepreneurship, and Sean hopes to develop a more positive outlook.
Our 2007 New Year’s Resolutions Read More »
Gone are the days of annual release cycle. For many companies, weekly releases are the new standard. Picking the best software release cycle impacts your customers, team, and management. At this roundtable discussion we will exchange tips and gotchas. Provide a look at the impact on business models, teams and product development. Tuesday October 30
SaaS Roundtable: Managing Rapid Release Cycles Read More »
Finding More Customers Every business owner asks “How do I Find More Customers? How can I get the phone to ring?” Is your New Year’s Resolution to develop a plan to grow your business? Now is the time to get started. SKMurphy offers a three hour Getting More Customers workshop where you develop a one-page
SKMurphy: Getting More Customers Workshop Read More »
12 Books For the Busy CEO – Feedback Last night’s talk was well received. We had a good crowd, with folks filling the seats and a few having to stand up along the back wall. Here’s the feedback from the talk: I was surprised that it was more than 12 capsule reviews back to back,
12 Books For the Busy CEO – Feedback Read More »
