Alberto Savoia defines pretotyping as determining that you are “building the right product before you invest in building your product right.” His book “Pretotype It” (Second Edition available as a Free PDF or on Kindle for $2.99) lists a set of seven techniques for pretotyping on pages 39-40. This post analyzes and elaborates on the techniques […]
Pretotyping – Techniques for Building the Right Product Read More »
Startups originate in the mind of an entrepreneur, often as the result of observing something that seems odd, or is the result of juxtaposing two or three seeming unrelated or even incongruous ideas. The first challenge the entrepreneur faces turn his insight into something others can critique and improve upon: to show them sketches of
Sketching The Likeness Of An Imaginary Business Read More »
Recorded discussion on Jeff Dyer, Hal Gregersen, Clayton M. Christensen’s The Innovator’s DNA chapter 4, recorded on April 25, 2012. Jeff Allison, former VP of Engineering at Cisco Systems joins us to discuss observing. Chapter 4: Discovery Skill #3 Observing The Innovator’s DNA by Jeff Dyer, Hal Gregersen, Clayton M. Christensen Practical and provocative, The
Book Club: The Innovator’s DNA: Observing Read More »
On Wed-Feb-22 at Noon PST the Book Club For Business Impact covered lessons learned applying a number of techniques for associating from chapter 2 of the “Innovator’s DNA” by Jeff Dyer, Hal Gregersen, and Clayton Christensen.
Associating, Pattern Matching, and Sensemaking Read More »
Recorded discussion on Jeff Dyer, Hal Gregersen, Clayton M. Christensen’s The Innovator’s DNA chapter 3, recorded on March 28, 2012. Sarah Gray, Ethan Thorman, and Mark Cook join Steve Hogan and Sean Murphy to discuss lessons learned asking questions to foster innovation. Chapter 3: Discovery Skill #2 Questioning The Innovator’s DNA by Jeff Dyer, Hal
Book Club: The Innovator’s DNA: Questioning Read More »
Steve Hogan and Sean Murphy provide an overview of the Innovator’s DNA webinar series offered by the Book Club for Business Impact.
Best Business Book of 2011: The Innovator’s DNA Read More »
Call-in Book Review recorded on February 22, 2012 Terry Frazier, Steve Hogan and Sean Murphy recap Christensen’s’ “The Innovator’s DNA chapter 2” with insight of how they have incorporated associating into their work. Chapter 2: Discovery Skill #1 Associating The Innovator’s DNA by Jeff Dyer, Hal Gregersen, Clayton M. Christensen Practical and provocative, The Innovator’s
Book Club: The Innovator’s DNA: Associating Read More »
Anne Rozinat of Fluxicon Joins Business Book Panel Discussing “The Second Economy” “Every so often—every 60 years or so—a body of technology comes along and over several decades, quietly, almost unnoticeably, transforms the economy: it brings new social classes to the fore and creates a different world for business…something deep is going on with information
Anne Rozinat of Fluxicon Joins Business Book Panel for “Second Economy” Read More »
Here is the panel for the Bootstrapper’s Manifesto Book Club Webinar: Neal Tovsen, Sarah Gray, Francis Adanza, and Sean Murphy.
Panelists Announced for Bootstrapper’s Manifesto Book Club Webinar Read More »
Seth Godin’s “Bootstrapper’s Manifesto” is worth and posting it where you can see it every day as a reminder to learn and to grow and enjoy.
Seth Godin’s “Bootstrapper’s Manifesto” Read More »
A few thoughts on customer interviews and why their capacity to surprise us makes them preferable to surveys and landing pages for early market exploration.
Customer Interviews: Allow Yourself to Be Surprised Read More »
The Second Economy by W. Brian Arthur is the context for a though- provoking discussion of the emerging digital infrastructure for our world.
Book Club: Brian Arthur’s “The Second Economy” Read More »
Recorded Discussion on Bootstrappers ManifestoSteve Hogan moderates a discussion with Neal Tovsen of TelemetryWeb.com and Sarah Gray of MercuryApp.com on Seth Godin’s Bootstrapper Manifesto. This recording starts after the panel introductions please see View session www.skmurphy.com/blog/2011/11/14/panelists-announced-for-bootstrappers-manifesto-book-club-webinar/ for details on panelists. The E-book version of The Bootstrappers Bible is available at no charge from The E-book
Book Club: Seth Godin’s Bootstrappers Manifesto Read More »
Dave Stubenvoll joins the panel for our Book Club for Business Impact to discuss “Origin & Evolution of New Business” by Amar Bhide
Dave Stubenvoll Guest for “Origin & Evolution of New Business” Oct-26-2011 Read More »
Live Call-in Discussion on Wednesday, October 26, 2011Dave Stubenvoll, CEO & Co-Founder Wowza Media, Inc., Francis Adanza, Dir. Professional Services, Zephyr, Inc. and Sean Murphy, CEO SKMurphy, Inc. share insights from the book about how they explore uncertain and ambiguous opportunities. View recorded session Origin and Evolution of New Business by Amar V. Bhide’ The
Book Club: Origin and Evolution of New Business Read More »
We have an outstanding panel lined up for next Wednesday’s Business Impact Book Club: Matt Cameron, CEO, WhoTo.com Jon Cline, Principal, Cirrus Path Brian K. Seitz, Managing Director, Intellectual Arbitrage Group We will discuss lessons learned applying Peter Cohan‘s methodology from his “Great Demo” book. If you are interested in improving your sales presentation you
Outstanding Panel for Wed-Sep-14 Book Club on “Great Demo” Read More »
Texting While Working by Seth Godin “Text While Working” is a thought-provoking blog article by one of our must-read bloggers, Seth Godin. We discuss the topics Seth raises, such as being “in flow” and raising the stakes. The panelists share how they manage their tasks and ensure they focus on the important items that differentiate
Book Club: Discussion on Seth Godin’s Texting While Working Read More »
Venkatesh Rao on the OODA Loop. Disruption is operating inside an opponents tempo. It’s not about moving faster or iterating faster, it’s right action at the right time.
Venkatesh Rao Thought Provoking on Tempo at Bootstrapper Breakfast Read More »
Reminder: Book Club July 13, 2011 Community of Practice The Book Club for Business Impact looks at “Communities of Practice” Wed-Jul-13 from Noon to 1pm PDT. I think the key difference between social networks, communities of interest, and communities of practice is that a community of practice has a focus on shared learning. Entrepreneurs of
Reminder: Book Club July 13 Community of Practice Read More »
Would you like to participate in one of SKMurphy’s upcoming Book Club for Business Impact webinars? We are looking for panelists to talk about key insights they took away from the book or article and share some lessons learned in applying them. Let us know if you are interested in taking part. Wed-Jul-13 “Community of
Looking for Panelists for Book Club for Business Impact Read More »
