Book Club: Lessons Learned Implementing “Great Demo!” Methodology

Book Club For Business Impact logo Live roundtable on lessons learned implementing the “Great Demo!” methodology Tue-Sep-4-2012

  • 12:00 p.m. Pacific / 1:00 p.m. Mountain
  • 2:00 p.m. Central / 3:00 p.m. Eastern
  • 8:00 PM London / 9:00 PM Paris & Berlin


Update Sept 6: “Recap and Audio from “Lessons Learned Implementing Great Demo! Methodology

Cohan Great Demo

Great Demo!: How To Create And Execute Stunning Software Demonstrations

by Peter Cohan

Great Demo! provides sales and pre-sales staff with a method to dramatically increase their success in closing business through substantially improved software demonstrations. It draws upon the experiences of thousands of demonstrations, both delivered and received from vendors and customers. The distinctive “Do the Last Thing First” concept generates a “Wow!” response from customers.

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Additional Book Reviews

Managing Oneself Article
Boyd-OODA The Lean Startup
Moore's Darwin and the Demon HRB article
Cohan Great Demo
Origin and Evolution

4 thoughts on “Book Club: Lessons Learned Implementing “Great Demo!” Methodology”

  1. Pingback: SKMurphy, Inc. » Great Demo! Methodology Offers a Lean Approach to Sales and Presentations

  2. Pingback: SKMurphy, Inc. » Two Change Agents Added to Sep 4 Great Demo! Webinar Panel

  3. Pingback: SKMurphy, Inc. » Recap and Audio From “Lessons Learned Implementing Great Demo! Methodology”

  4. Pingback: SKMurphy, Inc. » Quotes For Entrepreneurs–September 2012

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