Ed Weissman on B2B Opportunities For Startups Part 3
Some excerpts from “The Best of Ed Weissman” Chapter 10 “Selling” item 240. “How do you crack the enterprise world?”
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How To Determine Your Competition During Customer Discovery
Want a simple way to determine your competition during customer discovery: consider what your prospects would have to give up to buy and use your product or service. The time and money you want prospects to spend on your offering have to come from somewhere: prospects will normally choose to take it from what they
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Treat Prospects Well–Allow For Another Conversation
It’s always a good idea to treat prospects well: you don’t want to foreclose the possibility of another conversation or a referral.
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Quotes For Entrepreneurs–May 2011
You can follow @skmurphy to get them hot off the mojo wire or wait until the end of the month when these quotes for entrepreneurs are collected on the blog. Enter your E-mail if you would like new blog posts to your inbox.
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Memorial Day 2011
On Memorial Day 2011 we commemorate those who died in the service of our country. I offer three quotations related to men giving their lives in battle for you to meditate on.
Actionable Insights For The Entrepreneurially Minded
SKMurphy’s Book Club for Business Impact provides actionable insights for the entrepreneurially minded, whether you are trying to bring change to a market or an organization. It’s a webinar / call in with a panel that has a roundtable discussion with the audience. Everyone will have a chance to contribute their experiences and lessons learned
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SDForum Workshop Series “Networking for Lifetime Career Success”
SDForum June Event Information: Title: SDForum Workshop Series “Networking for Lifetime Career Success” Date: Tuesday, June 28, 2011, 7:30 AM – 10:00 AM Description: During times of change, the ability to naturally and effectively network to identify new opportunities and develop professional relationships can be critical to success. In this interactive session, Next Step CEO,
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Giving Up Too Soon, Persisting Too Long
I took part in a number of great conversations at today’s Startup Lessons Learned Conference, probably the most common–and most vexing–issue that was discussed was whether to give up in the face of modest success. I had perhaps half a dozen conversations around “We’ve come this far and have paying customers but are not sure
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SLLConf 2011: Three Talks I Am Looking Forward To
SLLConf 2011: Three Talks I Am Looking Forward To I will be at the Startup Lessons Learned 2011 conference tomorrow. If you are there in person please say hello, I am always interested in meeting one of the baker’s dozen who read my blog. At this point the conference is sold out but it is
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George Grellas on Leadership
George Grellas left a great short essay on leadership in a comment on Hacker News. Writing in response to “Wash the Dishes When Nobody Else Will” This is reposted with his permission (re-formatted from a single block of text).
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Price, Value, and Your Prospect’s Perception of Risk
Here are a couple of rules of thumb you may find helpful in thinking about price, value, and your prospect’s perception of risk.
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Early Markets Offer Fluid Opportunities
Startups see fluid opportunities in dynamic environments, but no certainties before opportunities pass or the “situation changes.”
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Tristan Kromer on Businesses Models
Tristan Kromer suggests that there are many viable models for a business, all have advantages and drawbacks. Services are easy to start but hard to scale. Despite surface appearance, a software business still inventory of people, key assets in the form of ideas, and a manufacturing process in the form of software release.
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Users, Businesses, and Hobbies
I will often hear folks say “I think I can get a lot of users, I know that there is a market for this.” I worry because a market requires customers not just users: you can tell who your customer is because they pay for your product or service. When you say to yourself that
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SKMurphy’s Book Club for Business Impact Inspires You To Take Action
A special announcement for our valued readers SKMurphy introduces a new service, Book Club for Business Impact. This is a call-in virtual discussion group that leverages the best ideas from business experts, best-selling authors, and thought leaders. Listen to the live action group review and discuss prominent books and articles that will inspire you to
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3D Negotiation By David A. Lax and James K. Sebenius
Call-in Book Club For Business Impact webinar recorded on June 22, 2011: Steve Mock, Francis Adanza and Sean Murphy recap “3D Negotiation” a 2003 Harvard Business Review Article by David Lax and James Sebenius. You can now view the recorded session
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You Need to Be a Little Crazy by Barry Moltz
Call-in Book Review Recorded on Wednesday, June 8, 2011Massimo Paolini, Miles Kehoe, Dorai Thodla, and Sean Murphy recap Barry Moltz’s “You Need to Be a Little Crazy: The Truth about Starting and Growing Your Business”. They share how they personally found the courage to start their businesses and their desire to make “working for yourself”
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Interview Prospects To Find Unmet Needs, Persistent Problems, and Goals at Risk
Customer understand when they have unmet needs, persistent problems, and goals and risk. They are normally very good at describing their problems and constraints on a solution but less accurate in fully specifying a solution.
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Webinar: Practical Insights From “Back of The Napkin” May 11
Webinar: Practical Insights From “Back of The Napkin” May 11 Whether it’s in a conversation with your team, with prospects, partners, or customers, the ability to sketch and to encourage them to collaborate on a sketch of the issue that you are discussion can be very helpful. It can be on a white board in
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We Use a Wiki to Organize Customer Interviews
Tips for using a wiki to organize customer interviews for customer discovery and to assess perspectives on their offering after purchase.
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