Customer Development Conversations With Busy Prospects
Always assume you are targeting busy prospects for you customer development conversations.
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Learning From Netflix: Lenny Greenberg’s Response
Lenny Greenberg, Founder and CTO of Assistyx, e-mailed me a long and thoughtful response to my “Learning from Netflix” post.
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It’s the Picture on the Box that Sells the LEGO Set
It’s the Picture on the Box that Sells the LEGO Set: provide specific examples of how your product can be used to solve problems.
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Selling to a Business Requires Conversations that Build Trust
Selling to a businesses requires conversations that build trust. Trust is built over time from predictability and meeting commitments.
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Learning From Netflix’s 2011 Pricing Strategy Mistakes
Netflix made several pricing strategy mistakes in 2011: an arbitrary price increase of 60%, poor communication from the top, and a demonstrated lack of concern for customer experience.
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Cutting Your Teeth in Sales
If you are an entrepreneur then sales is always a part of your responsibility. Here are some tips for cutting your teeth in sales.
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Gauging Customer Commitment
There are many useful ways to measure customer commitment to your product. Here is a rubric to help you assess each of your customers.
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Slides from “Working For Equity” Panel at SVCC 2011
Here are the slides from today’s “Working for Equity” panel at Silicon Valley Code Camp. It was a standing room only crowd of over 70 that made for a very interactive session with the panel.
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Twelve Things to Remember by Marshall Field
Marshal Field’s “Twelve Things to Remember” is a good list of qualities bootstrappers should cultivate within themselves.
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Working For Equity Panel at SVCC 10:45am Sun-Oct-9
If you are considering joining a startup or are in the process of building out your initial team I am moderating a panel at Silicon Valley Code Camp with three startup CEO’s offering lessons learned on their entrepreneurial experiences. The Working For Equity panel is Sunday October 9 at 10:45 am in Room 4306 and
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The Fourth Quarter of 2011
Fourth Quarter of 2011: it’s hard to believe that 2011 is already three-quarters over: there are only about 40 “selling days” left.
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Restlessness & Discontent, Gumption & Sisu
Entrepreneurs feel a calling to improve the world by creating an exchange of value. They are motivated by a dissatisfaction with the status quo and blessed with the energy and gumption to change it. People who are content or phlegmatic rarely try to change things.
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Working Smart
Kevin Kelly has a great blog post up on “working smart” called “What You Don’t Have To Do.” He defines a capability maturity model for working smart:
Successful Entrepreneurship Is Ongoing Self-Improvement
Three variations on the idea that “successful entrepreneurship is an ongoing self-improvement” project, program, or process.
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Quotes For Entrepreneurs–September 2011
You can follow @skmurphy to get them hot off the mojo wire or wait until the end of the month when these quotes for entrepreneurs are collected on the blog. Enter your E-mail if you would like new blog posts to your inbox.
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Entrepreneurs Are Nonconformists
Different in school, you are an outsider; different as an adult you are often successful. entrepreneurs are nonconformists.
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Book Club: Seth Godin’s “Texting While Working” Wed-Sep-27
Video from a book club for business impact discussion of Seth Godin’s “Texting While Working.”
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Refine and Curate Your Thoughts as FAQs, Articles, and Talks
Refine and curate your thoughts by reworking the first draft of your answers in an email or in response to a question from a customer or an audience member at a talk.
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Charles Minnich of Hyland Software on “Great Demo!” Workshop
Here is a brief testimonial from Charles Minnich of Hyland Software after he attended our Great Demo workshop in September of 2010.
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The Risk of General Purpose Toolkits as a First Product
Successful general purpose toolkits evolve from successful simple point tools. Focus, start small, and evolve into a broad platform.
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