Great Demo! Workshop on October 12, 2011
Details for a Great Demo Workshop on October 12, 2011 offered in San Jose by Peter Cohan of The Second Derivative.
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Demos
Failure to Thrive
Failure To Thrive: “We need another two weeks to add this one last feature.” This mindset of hesitation kills more products than any competitor.
Adrian Perez on Great Demo Workshop
Adrian Perez on Great Demo Workshop Here is a brief testimonial from Adrian Perez (@adrian_perez) after he attended our Great Demo workshop in September of 2010. Adrian’s remarks: “I came to the Great Demo at a friend’s invitation. He described the event and it was very cool. When I attended my presentation was simple. Peter’s
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Great Demo! Workshop on April 12, 2011
Details for a Great Demo Workshop on April 12, 2011 offered in San Jose by Peter Cohan of The Second Derivative.
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Good Decision, Bad Outcome
“Good decision, bad outcome” is a a reminder to judge the quality of a decision by your process and state of information at the time you decided.
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Appreciate Why Prospects Say “Your Baby Is Ugly”
When a prospect criticizes your product, or your suggestion for a solution, don’t react as if they said, “Your baby is ugly.” Appreciate their candor, make sure you understand their need, and probe for what’s wrong or needs improvement in your offering.
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3 Equations & 3 Unknowns: Customers, Features, Message
We posted the interview I did with Floyd Tucker of DreamSimplicity about a month ago but in the last two days I have had two people comment to me directly and one tweet about my “three equations and three unknowns” answer: customers, features, message.
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Compelling Demos
Second Derivative’s Great Demo! seminar on September 15, 2010 helps frustrated sales, marketing and presales professionals and entrepreneurs improve their skills and gain dramatic results. Peter Cohan helps organizations like Keynote Systems and Phreesia put the “Wow!” into their demos to make them crisp, compelling and successful. “I believe everyone on the team will find
Great Demo! Workshop on Sept 15, 2010
Details for a Great Demo Workshop on Sept 15, 2010 offered in San Jose by Peter Cohan of The Second Derivative.
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Common Mistakes in New Product Introduction Demos
A baker’s dozen of common mistakes that I have seen founders make preparing and delivering new product introduction demos and presentations.
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Great Demo Workshop on April 9 2010
Great Demo Workshop on April 9 2010 Create and Deliver Surprisingly Compelling Software Demonstrations “Do The Last Thing First” — the recipe for a Great Demo! When: Friday, April 9, 2010 8:15 am – 5:00 pm Advanced Topics PM Session: 1 – 5pm (see below) Where: Moorpark Hotel, 4241 Moorpark Ave, San Jose CA 95129
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Great Demo Workshop on March 17 2010
Great Demo Workshop on March 17 2010 offered by Peter Cohan in San Jose has been rescheduled due to illness to April 9, 2010.
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Great Demo Workshop on March 17 2010
Details for a Great Demo Workshop on March 17 2010 offered in San Jose by Peter Cohan of The Second Derivative.
Great Demo Workshop on March 17 2010 Read More »
Five Output Formats to Support
Some output formats to consider your application, they each have different properties and affordances and are not easily substituted for each other : Screen E-Mail Projector Print Fax Screen Most common way that users will interact in everyday use. This is how many prospects will view the product. E-mail output options Simple hypertext (e.g. URLs
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5 Tips For Writing a Startup’s First Backgrounder
Focus on establishing your team as trustworthy and dependable. The biggest question in a prospect’s mind is how your team will you perform when things go wrong. Stress earlier engagements with the problem you help your customers solve. Make this “phase two” of efforts to solve these problems, building on earlier relevant experience and accomplishments.
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Disruptive Tools Can Stall At Group Boundaries
When introducing disruptive tools, the difficulty of adoption is proportional to the cube of the number of organizational silos who need to agree.
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In the Beginning…the Founders are the Business
The closing slide in our Idea to Revenue Workshop says In The Beginning…The Founders Are The Business. To Keep The Business Viable, Learn Faster Than the Competition. Successful Entrepreneurship Is a Self-Improvement Project.
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Software Demos on YouTube
Software Demos on YouTube I checked out some software demos on Youtube. There are all types. But here are a couple I want to talk about. First the bad … Nokia N800 Internet Tablet … Reggie Suplido of Internet Tablet Talk takes a look at the software that comes pre-installed on the new Nokia N800
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SKMurphy Hosts Great Demo! Seminar for Entrepreneurs
SKMurphy will host Peter Cohan’s Great Demo! Seminar for Entrepreneurs on Saturday March 8, 2008 in San Jose.
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DEMOgod Winner Phreesia Praises Peter Cohan Training
SKMurphy, Inc., the Silicon Valley leader in customer development for serious bootstrapping entrepreneurs, will host Peter Cohan‘s Great Demo workshop on Saturday March 8. Cohan coached the latest winner of the DEMO Conference in Fall 2007: Phreesia improves the patient experience in medical office waiting rooms by automating patient check-in, generating comprehensive documentation, and allows
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