Month: May 2007

Applying Design Automation Tools Beyond Semiconductors

Steve Levitan wrote a great opinion piece in this week’s EE Times: “EDA Can Shine Beyond IC Borders” that nicely expressed some future possibilities for EDA professionals.   EDA methodologies, techniques and tools are unique in that they approach problems in terms of levels of abstraction, which gives us the power to work on complex problems from a high-level …

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Seth Godin’s Book “The Dip” Save Your Money

There are some good insights in Seth Godin’s The Dip, his slim new volume devoted to excellence, perseverance, and organized abandonment. Godin doesn’t say “organized abandonment” which is a concept developed by Peter Drucker, but “quitting.” Godin offer’s three checks to perform before you quit and backs into the need for a plan with his third: …

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InfoWorld: Social Media and B-to-B; Over-hyped or Under-executed

This morning I attended the InfoWorld Media Group Technology Breakfast, at the Palace Hotel in San Francisco. The topic was: “Social Media and B-to-B; Over-Hyped or Under-Executed”. Below is my summary of the question and answer discussion. Moderator: Paul Calento, SVP/Strategic Development InfoWorld Panelists: David Hahn, Director, Advertising Products, Linkedin Virginia Hines, Vice President, General Manager, …

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No More Than Four Items on Your To Do List

You can only have four top priorities at any one time according to Tom Peters. The Marines advise limiting your key objectives to no more than three in situations of  uncertainty and high hazard. Limiting the “must do” section of your to do list to four items seems like a good idea for startups.

Crossing the Chasm – Look for a Niche in a Lot of Pain

Ev Rogers’ seminal book, “Diffusion of Innovation” describes how people adopt innovations, e.g. new technology. He assumed a normal distribution of risk aversion. Geoffrey Moore’s insight was the chasm:  the early majority is not influenced by early adopters, they want the comforts of an established market. Human nature is risk averse: most of us don’t like change. We …

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