Rules of Thumb

When you are updating your website add permanent redirects (HTTP 301) for any pages you have moved/renamed to preserve search engine ranking.

There has been a lot written about various aspects of social media: what tools to use, how disruptive it is, how to develop and/or demonstrate expertise. Here are four rules of thumb we follow. To establish a reputation you have to be visible or reasonably well known, but it’s more important to be known for

I use LinkedIn very differently than many of the folks I meet when I am out and about in Silicon Valley. I normally only link to people I have had shared success with. I do not link with folks who I have just casually met. I believe it’s important to keep track of folks I

A blog post from October 2006 “Administrivia in Startups” made the following points I had lunch with Sylvia Nessan, a veteran of Synopsys, CoWare, and several high tech startups and she made an observation that I thought was worth writing down: the founding team, and CEO in particular, don’t pay enough attention to how much

If you want to find any typos, misspellings, grammatical errors, or sentences with missing words we have found the quickest way is to take a final look at the copy after the hard copy is back from the printers. Errors that eluded your notice (and those of the client, independent proof reader, and the rest

Younger entrepreneurs bring several advantages to startups: a willingness to innovate, tolerance for failure, and a native facility with new technologies. “Action springs not from thought, but from a readiness for responsibility.” Dietrich Bonhoeffer

Lost in an all too frequent age discrimination promoted by many investors are some key advantages older entrepreneurs can offer a B2B startup: connections and social capital that can find early customers, domain knowledge, and patience.

I blogged about mass E-Mails in “Please Take Me Off Of Your E-Mail Distribution List” in Sep-2007 but I got the following E-Mail recently which gave me some pause (names change to protect the repentant). Hi Sean, How is your summer going? Things are going great here at [XYZ Co]–in the past couple of quarters

There is never enough time to do everything you have to do. While you should always seek to be more productive, the reality is that you have to focus for effect: priorities trump productivity.

Be Here Now When Giving a Talk I spent Monday through Wednesday of this week at O’Reilly ETech and was struck by how infrequently the audience met the presenter’s expectations. We rarely seemed to be large enough. Since this is about emerging trends I picked a number of oddball sessions and saw the same reaction

Yesterday’s post talked about traction as the ability to set and hit goals.  Here are three tests for goals to determine if they well-formed for your startup team.