Rules of Thumb

Applying the “Agile Manifesto” to Software Startups

What follows are some quick thoughts on how to apply insights from the “Agile Manifesto” (see also Martin Fowler’s excellent essay on “The New Methodology” for a nice overview of what agile development entails) to early stage software startups. Value This More In Preference To Individuals And Interactions Processes And Tools Working Software Comprehensive Documentation Customer Collaboration Contract Negotiation

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3 Ways to Build Credibility with Prospects

Here are three ways for building credibility. Referrals A referral is an introduction to a prospect with an endorsement. A referral allows you to borrow credibility from a trusted third party. They spring from shared success with your customers or former co-workers, someone who knows your potential and can vouch for you or your team’s

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