March 2013

Validating Your MVP & Value Proposition at Lean Startup Circle SF Apr-2

Join us in San Francisco for an interactive workshop “Validating your MVP & Value Proposition.”  We will cover a variety of proven techniques for validating your MVP & value proposition for B2B startups. When: 5:30-8:30 PM Tue-Apr-2-2013 Where: 1355 Market, Suite 488, San Francisco Cost: $60 This interactive workshop will provide: Systematic approach to validating your …

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May 21 at IEEE-CNSV: Successful Consulting Engagements With Startups

I will be moderating a panel on “Successful Consulting Engagements with Startups” at the May 21 IEEE-CNSV meeting. The genesis was an e-mail thread on the CNSV list last June that started with this question: I have a new client which is a very-early-stage start-up, funded by one of the founders out of the proceeds …

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Communicating Complex Concepts in Video: Luxr’s 5 Whys Video

Luxr has produced a clever encapsulation of the 5 Whys methodology, a technique for persistently probing the symptoms to find the root cause of a problem. Compared to several other “5 Whys” videos YouTube steered me to after I viewed this one I was struck by how practical and tactical Luxr’s explanation was. It communicated the …

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Mark Stiving: Three Pricing Principles I Confirmed In Las Vegas

Mark Stiving is a serial entrepreneur and a pricing expert. In this video he tells the story of being mistaken for a lost lamb by a shepherdess in Las Vegas after being screwed by a cab driver. He uses her business model to illustrate three important pricing principles: Know Your Value Segment Your Market Offer …

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Market Discovery and Exploration Requires Models from Physics, Biology, and Psychology

Q: Appreciate your thoughts on qualitative vs. quantitative approaches to  market exploration. Customer development is like qualitative research; it is good for exploring hypotheses (and associated issues) but cannot validate them (by its very nature it is small sample size). To validate startup hypotheses one needs to do quantitative research, e.g. surveys, measurements (A/B tests), and have …

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How To Bootstrap Your Start-Up at ASL Mar-27-2013

Update Mar-27-2013: Slides and audio for this event are now available at “Slides and Audio from How To Bootstrap at ASLCPA Mar 27” I have been asked by the Emerging Business Group at Abbott, Stringham and Lynch to give a talk on “How to Bootstrap Your Start-Up.” If you are a technology entrepreneurs who doesn’t fit …

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