Month: July 2014

Q: How To Speed Up Early Trials, Adoption, and Sales

Q: I run a SaaS B2B startup that boosts employee engagement by bringing co-workers together for peer-to-peer knowledge sharing. We have an MVP. We have done some customer development interviews and have half a dozen potential early adopter customers. The next step would be to do a free pilot of our product on a subset of …

Q: How To Speed Up Early Trials, Adoption, and Sales Read More »

Dan Scheinman’s Blue Ocean Venture Strategy: Target Entrepreneurs Over 35

Dan Scheinman (@dscheinm) graduated from Duke Law School in 1988  and went to work as an associate at DLA Piper  before joining the Cisco legal department. Once inside he worked his way up to General Counsel, then ran corporate development which included managing minority investments and acquisitions, and finally was general manager for Cisco’s Media Solutions …

Dan Scheinman’s Blue Ocean Venture Strategy: Target Entrepreneurs Over 35 Read More »

Jerome K. Jerome’s View on Groundhog Day (Replaying Your Life)

Jerome K. Jerome’s “On The Disadvantage Of Not Getting What One Wants” offers a somewhat grim view the wish for replaying your life. On The Disadvantage Of Not Getting What One Wants “Ah, me!” said the good old gentleman, “if only I could live my life again in the light of experience.” Now as he …

Jerome K. Jerome’s View on Groundhog Day (Replaying Your Life) Read More »

Happy 4th of July

Happy 4th of July from all of us at SKMurphy! + + + “America was not built on fear. America was built on courage, on imagination, and an unbeatable determination to do the job at hand.” Harry S. Truman + + + “Civilization is a movement and not a condition, a voyage not a harbor.” …

Happy 4th of July Read More »

Q: How Much Effort Should I Invest in Automated Testing For An MVP?

Q: I have worked on large enterprise software systems but am now struggling working at a startup creating a Minimum Viable Product (MVP). I am a big believer in BDD and TDD, so I’ve developed an automated testing suite for the MVP that has high coverage and great specifications describing and asserting its behaviors in …

Q: How Much Effort Should I Invest in Automated Testing For An MVP? Read More »

Scroll to Top