August 2008

Networking and Referrals

This is a guest post on networking and referrals by Steve Moore of SPMSolutions. Networking and Referrals Networking and referrals continue to be the primary marketing strategy for many community-based small businesses (especially those with limited budgets). In contrast, many technology-oriented small businesses rely more upon on-line forums, social networking sites, user groups, etc. to …

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90-day Plan for Blogging from “Getting More Customers” Workshop

One of the strategies we cover in our Getting More Customers workshops is blogging. Below is a 90-plan developed by a workshop attendee last year, anonymized and presented with permission. Actual implementation took more than 90 days but he has been blogging for a little less than a year and has 60 blog posts that …

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