Startup Stages

Sign-up for Software Startup Checklist Seminar at Silicon Valley Code Camp

With Athol Foden‘s encouragement I have submitted the following session (links added) for this year’s Silicon Valley Code Camp: Software Startup Maturity Checklist This session is for both aspiring and active entrepreneurs. We will walk through a 36 point checklist that covers Product Development, Customer Development, and Business Operations. You will leave with a better […]

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The Limits of “I Will Know It When I See It”

Both engineering and entrepreneurship alternate exploration and verification cycles to develop a solution that satisfies a customer’s need. Both of these rely on the scientific method of “observation, hypothesis formation, prediction, and experimentation” to develop and validate testable theories, engineering solutions, and profitable products. Both require that a new configuration or an opportunity be recognized

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Athol Foden at Friday May 8 Bootstrapper Breakfast in Milpitas

Athol Foden  of Brighter Naming is our guest speaker Friday May 8 for the Bootstrapper Breakfast™ at 7:30am at the Omega Restaurant in Milpitas. Athol has over 16 years of experience helping clients name companies, products, services, and taglines. Athol’s opening remarks will be followed by a question and answer session on developing the right

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5 Tips For Writing a Startup’s First Backgrounder

Focus on establishing your team as trustworthy and dependable. The biggest question in a prospect’s mind is how your team will you perform when things go wrong. Stress earlier engagements with the problem you help your customers solve. Make this “phase two” of efforts to solve these problems, building on earlier relevant experience and accomplishments.

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