Month: January 2008

Founder Story: Mike Lanza’s Lessons Learned from Two Startups

Last week I had lunch with Mike Lanza, a serial entrepreneur, who I met at the SDForum Startup SIG in September ’07. He gave a thought provoking presentation on his entrepreneurial career, bootstrapping a company, and working with VC’s, which I blogged about here: Mike Lanza: Starting Companies Without Venture Capital. I thought a more …

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HP’s Early Customers Came From Fred Terman’s Social Network

The founding team for a startup typically provides the basic intellectual capital, and frequently the initial seed capital. But a young team often has to rely on advisors for social capital–existing relationships based on mutual trust and prior shared success. These relationships act as points of departure for market exploration and social navigation to early …

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DEMOgod Winner Phreesia Praises Peter Cohan Training

SKMurphy, Inc., the Silicon Valley leader in customer development for serious bootstrapping entrepreneurs, will host Peter Cohan‘s Great Demo workshop on Saturday March 8. Cohan coached the latest winner of the DEMO Conference in Fall 2007: Phreesia improves the patient experience in medical office waiting rooms by automating patient check-in, generating comprehensive documentation, and allows …

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First Office: Ed Correia, Sagacent Technologies CEO

For my third post in the “First office” series, I wanted to learn about alternative office options to incubators. Earlier this month I sat down with Ed Correia, founder of Sagacent Technologies, to learn about his experience in finding the right first office. Sagacent Technologies specializes in business technology management services. Clients benefit from highly …

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Search Engine Optimization Best Practice Basics

Last night I attended the monthly PATCA dinner. The featured speaker of the evening was Kevin Dean, a certified Internet marketing consultant, from WSI (We Simplify the Internet). It was an interactive question and answer session in which Kevin covered “Search Engine Optimization Best Practice Basics.” Kevin’s key point was that SEO is easily misunderstood: …

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We Sign NDA’s

We get asked “Will you sign a Non-Disclosure Agreement?” fairly often, to the point that we are proactive, suggesting that a prospect take a look at our Mutual NDA [PDF] and sign it if it would increase their comfort level. A Non-Disclosure Agreement (NDA) allows us to have a deeper and more useful discussion. We …

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Hello 2008

Let’s hope the New Year finds us all healthy, surrounded by loved ones, and living up to our potential. A quartet of quotes from Mignon McLaughlin to help kick off 2008 The time to begin most things was ten years ago. Courage can’t see around corners, but goes around them anyway. Every day of our …

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