It’s a mistake to give your investor pitch to customers: they have different questions from investors, and that requires a separate deck.
Don’t Give Your Investor Pitch To Customers, They Have Different Questions Read More »
A deconstruction of the “How to Change Cars Forever” commercial for redesigned Dodge Dart as a distillation of engineering vision and an analysis of results
Balancing Engineering Vision vs. Customer Expectation Read More »
MVP Clinic for Social/Community Apps Wed-Oct-23 If you are planning a new service offering, involving technologies and social interactions between customers, this clinic on minimum viable service can help you learn your way out of conflicting assumptions, lack of relevant data, difficulty understanding service value, and resource constraints. This is especially the case if you
MVP Clinic for Social/Community Apps Wed-Oct-23 Read More »
Interviewing experts requires you to respect their time, doing basic research in advance to prepare a clear agenda and avoid unnecessary questions.
8 Tips For Interviewing Experts Read More »
Mary Sorber of NightingaleRX presented “Matching Polypharmacy Solutions to Personas” at IEEE-CNSV on Oct-1-2013
Matching Polypharmacy Solutions to Personas by Mary Sorber, NightingaleRx Read More »
Whether you call it the status quo, the current order, the way things are, or vested interests, the present arrangement is what entrepreneurs strive to obsolete by offering something better, faster, cheaper, or just different.
Getting The Band Together To Overthrow The Current Order Read More »
Here are some back of the envelope models to estimate prospect counts and market size.
Q: How To Estimate Prospect Counts and Market Size Read More »
If you are contemplating a fund raising effort, Foundersuite gives you access to useful forms, checklists, tools, and a community of peers.
FounderSuite Worth a Look for Saving Time On Your New Startup Read More »
Some thoughts on college vs. startups, the panels are sliced up from “Students” by Randall Monroe. This is which is a dream that I still have. I find it a marker for being under pressure.
College vs. Startup Read More »
A new startup is often driven by a desire for autonomy, self-expression, and lifelong learning. Or it’s a creative solution to a lack of alternatives. Albert Hirschman observed that “creativity always comes as a surprise to us” which led him to suggest “the only we can bring our creative resources fully into play is by misjudging
If You Knew How Hard a Startup Would Be Read More »
Stripping the least useful third of the features requested allows you to deliver a 70 percent solution much more rapidly that’s often good enough.
Even For Demanding Markets, An MVP That’s a 70% Solution is Often Good Enough Read More »
Pete Tormey and I did a short podcast on a delegation checklist. We wanted to help bootstrapping entrepreneurs decide what tasks it made the most sense to delegate in an early stage startup.
Podcast with Pete Tormey: Bootstrapper’s Delegation Checklist Read More »
We get a number of questions about logos, here are three tips for designing or choosing a logo when you are bootstrapping or just getting started: Text Treatments: text logos are simple, the company name is always right there. Most high tech logos are text treatments, they are clear and simple. With text logos you
Tips for Choosing a Logo Read More »
An excerpt from an interview with Dean Kamen in “Imagine Design Create” by Tom Wujec. Kamen suggests entrepreneurs look for outmoded perspectives preventing the use of technologies that are “available, affordable, reliable, functional.”
Dean Kamen on Good Design and Where to Begin Read More »
Theresa Shafer met Ari Halberstadt at a Bootstrapper Breakfast in SF earlier this year and was very impressed with his approach to his new startup, Catalee. Ari volunteered to talk with me about Noam Wasserman‘s “The Founder’s Dilemmas” as well as Catalee.
Founder Story: Ari Halberstadt of Catalee on Founder’s Dilemmas Read More »
A conversation with Pete Tormey on forming a team, dividing equity, and gaining early traction in a startup.
Podcast with Pete Tormey on Forming a Team, Dividing Equity, and Gaining Early Traction Read More »
Q: Appreciate your thoughts on qualitative vs. quantitative approaches to market exploration. Customer development is like qualitative research; it is good for exploring hypotheses (and associated issues) but cannot validate them (by its very nature it is small sample size). To validate startup hypotheses one needs to do quantitative research, e.g. surveys, measurements (A/B tests), and have
Market Discovery and Exploration Requires Models from Physics, Biology, and Psychology Read More »
How To Bootstrap Your Start-Up at ASL Mar-27-2013: I have been invited by the Emerging Business Group at Abbott, Stringham and Lynch to give a talk on “How to Bootstrap Your Start-Up.”
How To Bootstrap Your Start-Up at ASL Mar-27-2013 Read More »
Before you introduce a new product into an existing market you need to analyze the market structure and competitive landscape. This is a laundry list–not a prioritized list—of the set of challenges we currently wrestle with in helping clients monitor their external environment and craft strategies for new market creation and new product introduction into
Challenges in Analyzing Market Structure and Competitive Landscape Read More »
An exploration of some of the implications of Arie P. de Geus insight that “The ability to learn faster than competitors may be the only sustainable competitive advantage.”
Startups Where “We Are All In This Together” Learn Faster Read More »
