Newsletter December 2025: Startup Toolkits
Topic: Startup toolkits. In this newsletter, we look at toolkits that include checklists and question lists for account reviews and post-mortems.
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Mark Bennett on Using Claude Code for Application Development
A conversation with Mark Bennett, an experienced software developer, about his experiences using Claude Code for application development.
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How to Influence Executive Decisions with Data
Data scientists and change agents often find themselves producing valuable insights that don’t make it to the decision table. Not because their data or evidence is wrong, but because the message doesn’t land, failing to influence executive decisions. The video explores how teams doing research and analysis can communicate their findings more effectively to executive
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Quotes for Entrepreneurs Curated in November 2025
A collection of quotes for entrepreneurs curated in November 2025 around a theme of subtraction and organized abandonment.
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Thanksgiving 2025: Thanks-Living
On Thanksgiving 2025 we find ourselves just shy of a quarter of the way into the Twenty-First Century. What visions the new century inspired in me as a boy in the 1960s.
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Marketing That Builds Connections Instead of Noise
Some things a startup can do to create marketing that builds genuine connections instead of noise. It is the kind of communication that earns trust, attention, and loyalty.
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From Frustration to Innovation: Daniel Milligan’s Story
Daniel Milligan was interviewed as part of our Founder Story series for the Lean Culture meetup. He is the founder of a fast-growing software company focused on construction management.
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Quotes for Entrepreneurs Curated in October 2025
A collection of quotes for entrepreneurs curated in October 2025 around a theme of managing doubt, fear, uncertainty, and stress.
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Andrew Shindyapin: AI’s Impact on Software Development
Andrew Shindyapin, an experienced software engineer, shares how taking part in the Gauntlet AI bootcamp gave him a new perspective on what is now possible using AI for software development.
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Using AI to Make Smarter Bets: Forecasting & Decision-Making
Innovation always feels like a gamble—especially when you’re bootstrapping. The difference between a good bet and a bad one can mean the life or death of your business. Yet too many founders rely on gut instinct. This video shows how AI can help small business owners make smarter, leaner decisions without losing flexibility. Tristan Kromer
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Startup Viability Toolkit: 6 Viability Worksheets to Test and Validate Your Business Idea
We developed a set of business viability worksheets that help startup entrepreneurs think clearly and make informed decisions.
Good Post-Mortem Questions Spark Learning
Conducting post-mortems with customers helps startups crystallize learning, improve products, and strengthen trust. Here are some good post-mortem questions.
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Validate your MVP & Value Proposition Bootcamp
How do you validate your MVP? Testing an MVP involves launching the simplest functional version of the product and observing how users interact with it. The goal is to assess usability, gather feedback, and analyze behavior to learn what features matter most and which assumptions hold true.
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Quotes for Entrepreneurs Curated in September 2025
A collection of quotes for entrepreneurs curated in September 2025 around a theme of time.
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A Roundtable with Front Line Managers at IEEE-TEMS
Insights from a roundtable with front line managers at IEEE-TEMS: trust, empathy, expertise, and AI skills will all be important in 2026.
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Quotes for Entrepreneurs Curated in August 2025
A collection of quotes for entrepreneurs curated in August 2025 around a theme of insomnia, sleeplessness, and working all night.
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Checklist For a Thought Leadership Talk or Article
An author’s checklist for a thought leadership presentation or article that covers clarifying your purpose and core insight and preparing for engagement.
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Suchita Kaundin on our Market Exploration Bootcamp
Suchita Kaundin left a nice comment on LinkedIn about the value of the SKMurphy Market Exploration Bootcamp that I have preserved here.
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Sales KPIs for Startups
For salespeople, KPIs must be connected to revenue like the number of leads generated and how those leads convert through the sales funnel.
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The 7-Figure Solo Founder: What to Build, Delegate, and Let Go
Serial entrepreneur Igor Krasnykh offers a briefing on how to become a 7-figure solo founder by moving from scrappy operator to standard operating procedures.
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