Workshop

Peter Cohan: Discovery Conversations Enable Effective Product Differentiation

Peter Cohan has a very insightful new article out, “Stunningly Awful vs. Truly Terrific Competitive Differentiation – What, When, and How“, that outlines how to use discovery conversations to enable effective product differentiation.  What follows are some excerpts with additional commentary but the entire article is worth reading.

Don’t Miss “Capturing Intellectual Property” Silicon Valley Workshop Oct-19-2013

Register for  “How to Invent” for free Udemy course at http://www.udemy.com/how-to-invent/ “How To Invent” is a step-by-step guide for non-inventors to start inventing. It is organized as  screencast lectures, practice sessions, and quizzes. It  offers process for capturing on paper key ideas in your head that you want to document as intellectual property and possibly …

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Validating Your MVP For B2B Startups at SF Lean Startup Circle Tue-Jun-4

We have been invited back the SF Lean Startup Circle to present our “Validating Your MVP and Value Proposition for B2B Startups” workshop on June 4, starting 5:30pm. This interactive workshop will address: How a B2B startup should think about  message, MVP, and launch. Understand who buys your product and how they calculate its value and …

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Get Out of Your Batcave: Customer Development for Lean Startups

Join us on Tuesday, May 7, 2013 for a new class “Get Out Of Your Batcave: Customer Development for Lean Startups” from 6:30 PM to 8:00 PM at Education @ PARISOMA in San Francisco, CA. You’ll learn how to: Establish “ground truth” in an early market Use an MVP (minimum viable product)  to explore the …

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Validating Your MVP & Value Proposition at Lean Startup Circle SF Apr-2

Join us in San Francisco for an interactive workshop “Validating your MVP & Value Proposition.”  We will cover a variety of proven techniques for validating your MVP & value proposition for B2B startups. When: 5:30-8:30 PM Tue-Apr-2-2013 Where: 1355 Market, Suite 488, San Francisco Cost: $60 This interactive workshop will provide: Systematic approach to validating your …

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Adrian Perez on Great Demo Workshop

Here is a brief testimonial from Adrian Perez (@adrian_perez) after he attended our Great Demo workshop in September of 2010. Create and Deliver Surprisingly Compelling Software Demonstrations “Do The Last Thing First” — the recipe for a Great Demo! When: Tuesday, April 12, 2010 8 am to 5 pm Where: Moorpark Hotel, 4241 Moorpark Ave, …

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Financial Modeling for Startups on September 24, 2008

SOLD OUT — NO WALK-IN ACCEPTED Getting a handle on your financial roadmap is a key element of any startup’s success. A solid financial model will help you: i) gain insight into your business; ii) set a common direction for management; and iii) secure angel or venture capital investment. Wed Sept. 24 11:30-1:30pm Plug & …

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Engineering Your Sales Process on October 14, 2008

Tues, Oct 14, 2008 9:30 AM – 1:00 PM Fortis General Counsel, One Lagoon Dr Suite 100 Redwood Shores CA 94065 Register : https://www.123signup.com/register?id=tpzdb Building a repeatable sales process is key to a sustainable business, understanding how to scale your sales process is key to revenue growth. Learn how to synchronize your sales process with …

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Great Demo on September 13, 2008

Create and Deliver Surprisingly Compelling Software Demonstrations “Do The Last Thing First” — the recipe for a Great Demo! When: Saturday Sept 13, 2008, 8:15 am – 1:00 pm Where: Moorpark Hotel, 4241 Moorpark Ave, San Jose CA 95129 Register Here This is an interactive workshop with Peter Cohan geared especially for startup entrepreneur. Bring …

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Cohan’s Advanced Topics Workshop on March 8, 2008

Create and Deliver Surprisingly Compelling Software Demonstrations “Do The Last Thing First” — the recipe for a Great Demo! In response to requests for assistance on demo delivery we have added an afternoon session to our March 8 Great Demos workshop. If this is your first exposure to the Great Demo come for the morning …

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Cohan’s Great Demo on March 8, 2008

For next Great Demo Seminar by Peter Cohan see https://www.skmurphy.com/services/workshops/ Create and Deliver Surprisingly Compelling Software Demonstrations “Do The Last Thing First” — the recipe for a Great Demo! This is an interactive workshop with Peter Cohan geared especially for startup entrepreneur. Bring a copy of your demo and be prepared to present it. As …

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Getting More Customers on April 4, 2007

SKMurphy offers 3-hour workshops to software startups and consultants, where you develop a one-page ACTION plan to build your business and we provide follow-up to hold you accountable. We are not promising a fast and easy way to obtain customers. Our methodology of setting goals, developing plans, and exploring options will help you build a …

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