Managing Change in an Organization: An Incomplete Resource List

Written by Sean Murphy. Posted in Customer Development, Design of Experiments, Rules of Thumb, skmurphy

Some models I like for change management in organizations. Startup entrepreneurs frequently have to navigate the challenges managing change as a part of the sales process. Intrapreneurs should find this list useful as well. I welcome any suggestions for additions, refinements, or improvements.

Five Tips For Activating Your Network of Relationships

Written by Sean Murphy. Posted in 3 Early Customer Stage, Customer Development, Rules of Thumb, skmurphy

A startups social capital, the network of relationships that the founders have with friends, former co-workers and associates, and friends of friends represent a key resource for the team. It’s possible to activate this network to help you solve a variety of problems–e.g. finding a cofounder, finding early employees, finding contractors, finding early customers, finding investors, finding advisors–but you can normally only activate for one purpose at a time.

Hard Drive: Seven Practices I Used to Launch a Successful Startup

Written by Sean Murphy. Posted in Founder Story, Rules of Thumb, skmurphy

This article explores the specific experiences of an entrepreneur (who uses the pseudonym “Hard Drive,” a nickname he earned early in his career for his tenacity and decisiveness) and lessons learned bootstrapping a high-tech software as a service business in the social media space. His sustained efforts enabled him to raise $40,000 in angel funding, pull together a team of part-time contributors working for equity, establish three pilot customers and present to 11 venture capital firms. All of this was accomplished while the founder and CEO held regular, full-time employment at a Fortune 500 high tech firm.

Am I Making A Fool Of Myself?

Written by Sean Murphy. Posted in 1 Idea Stage, 2 Open for Business Stage, 3 Early Customer Stage, checklist, Rules of Thumb, skmurphy

One of the most common questions I hear in conversations with entrepreneurs at a Bootstrapper Breakfasts, in Office Hours calls, or with clients–and not infrequently from myself when comparing notes with peers–is, “Am I making a fool of myself?” Here are some questions you can use to clarify your situation when you are starting to feel like a fool.

As We Grow Older

Written by Sean Murphy. Posted in Rules of Thumb, skmurphy

As I grow older I have gained a full appreciation for Laurie Anderson’s observation: “When my father died it was like a whole library had burned down.” It’s now 97 months since my father’s death from a heart attack on October 23, 2007 and I still feel the loss.  

The Unreasonable Entrepreneur

Written by Sean Murphy. Posted in Founder Story, Rules of Thumb, skmurphy

Unreasonable entrepreneur is almost redundant. By definition entrepreneurs want to change the status quo, offering better products and services as substitutes for established and successful ones. This often requires an unreasonable amount of effort and persistence, sometimes to the point of stubbornness, in the face of not only opposition but also a concentrated lack of interest. The lukewarm response initially promises adoption until we realize it was the easiest way to get us to shut up. The challenge is not to become stubborn and parochial but to continue appreciate the realities of your prospect’s situation.

Making Tea

Written by Sean Murphy. Posted in checklist, Rules of Thumb, skmurphy

In the last decade I have switched to drinking tea from coffee. I came across a neat process description for making tea by George Orwell in “A Nice Cup Of Tea” that mirrored what I do–except for adding milk or cream to my tea. I was struck by how often we think we have come up with an approach that we believe is rare or unique and discover a similar approach described that’s decades or centuries old.

Esther Derby’s Six Rules for Change

Written by Sean Murphy. Posted in Rules of Thumb, Sales, skmurphy

Esther Derby (@estherderby) presented “Six Rules for Change” at LeanWX NYC 2015 “The Design of Purposeful Work”

  1. Congruence.
  2. Honor what is valuable about the past and what is working now.
  3. Assess the current situation and system.
  4. Ascertain who is trusted and who people turn to for advice, and weave them into your network.
  5. Guide the change. Consider where global principles apply, and what can evolve locally.
  6. Design experiments in collaboration with people who are involved in the change.

These same rules are essential to making a complex sale. What follows are my notes on her talk.

Client News: Bring on the Leads

Written by Theresa Shafer. Posted in Clients in the News, Lead Generation, Rules of Thumb, tshafer

Intl Contact LogoPress Release Leads to Local Coverage

International Contact, Inc., a leader in media translation and localization, announced the appointment of Ron Fredericks to the role of chief technology officer in a recent press release. It was picked up by San Francisco Business Journal and resulted in print coverage in their “People on the Move” section. While International Contact is a global company with large multi-national clients, they believe that the local touch is important to maintain their outstanding personalized services.

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