Rules of Thumb

A Practical Introduction to Social Capital for Entrepreneurs

This is a practical overview of social capital, an essential concept for ent despite being hard to measure. I offer suggestions for growing your business network, and enhancing your reputation, explaining why increasing social capital creates value for your startup.

A Practical Introduction to Social Capital for Entrepreneurs Read More »

Making Business Decisions in Uncertain Times

Business leaders today are faced with business challenges and a level of uncertainty that is unprecedented in recent memory. Established approaches and well-tried options no longer work, forcing us to make business decisions in uncertain times. This article collects some useful tips for making better business decisions that I have learned over the last 40

Making Business Decisions in Uncertain Times Read More »

Paul Tyma on “The Old Man’s Business Model”

Paul Tyma defines the Old Man’s Business Model as taking the sure way, even though it may be longer than shortcuts that may not work. Tyma calls a “trade-off of investment up-front versus brute-force hope.” The “old man” makes an investment up front instead of hoping a quick and dirty approach may work.

Paul Tyma on “The Old Man’s Business Model” Read More »

Increase Your Luck Surface Area To Get More Customers

Jason Roberts 2010 “Luck Surface Area” model explains the need for entrepreneurs to combine time spent doing and developing expertise with time spent communicating with others. It’s a very useful and actionable insight. Unfortunately, the diagram he chose to illustrate the model assumes that entrepreneurs have an unlimited amount of time to do both. I

Increase Your Luck Surface Area To Get More Customers Read More »

Thomas Schelling on Strategic Surprise

It’s been 17 years since the Sep-11-2001 attack and almost 77 years since the Dec-7-1941 Pearl Harbor attack that started World War 2. Both attacks achieved strategic surprise and had substantial long-term effects. What follows are some excerpts from the forward by Thomas Schelling Roberta Wohlstetter’s book “Pearl Harbor: Warning and Decision.”

Thomas Schelling on Strategic Surprise Read More »

Checklist for Gathering Competitive Insight From a Demo

Suhail Doshi: Avoid These Seven Temptations as a First Time Founder

Suhail Doshi, founder of Mixpanel, shared a candid assessment of mistakes he made in the first 18 months of the six startups he has founded in “The first 18 months of starting a company: it’s life or death.” Here are 7 key pieces of advice that highlight mistakes first founders typically make.

Suhail Doshi: Avoid These Seven Temptations as a First Time Founder Read More »

Scroll to Top