Ed Weissman on B2B Opportunities For Startups Part 3
Some excerpts from “The Best of Ed Weissman” Chapter 10 “Selling” item 240. “How do you crack the enterprise world?”
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How To Determine Your Competition During Customer Discovery
Want a simple way to determine your competition during customer discovery: consider what your prospects would have to give up to buy and use your product or service. The time and money you want prospects to spend on your offering have to come from somewhere: prospects will normally choose to take it from what they
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Treat Prospects Well–Allow For Another Conversation
It’s always a good idea to treat prospects well: you don’t want to foreclose the possibility of another conversation or a referral.
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Quotes For Entrepreneurs–May 2011
You can follow @skmurphy to get them hot off the mojo wire or wait until the end of the month when these quotes for entrepreneurs are collected on the blog. Enter your E-mail if you would like new blog posts to your inbox.
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Memorial Day 2011
On Memorial Day 2011 we commemorate those who died in the service of our country. I offer three quotations related to men giving their lives in battle for you to meditate on.
Actionable Insights For The Entrepreneurially Minded
SKMurphy’s Book Club for Business Impact provides actionable insights for the entrepreneurially minded, whether you are trying to bring change to a market or an organization. It’s a webinar / call in with a panel that has a roundtable discussion with the audience. Everyone will have a chance to contribute their experiences and lessons learned
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Giving Up Too Soon, Persisting Too Long
Distinguishing between where you are giving up too soon or are persisting too long is a hard problem. Here are some tips.
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SLLConf 2011: Three Talks I Am Looking Forward To
I am looking forward to three talks at Startup Lessons Learned 2011 (SLLConf 2011) by David Binetti, Steve Blank, and Suneel Gupta.
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George Grellas on Leadership
George Grellas left a great short essay on leadership in a comment on Hacker News. Writing in response to “Wash the Dishes When Nobody Else Will” This is reposted with his permission (re-formatted from a single block of text).
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Price, Value, and Your Prospect’s Perception of Risk
Here are a couple of rules of thumb you may find helpful in thinking about price, value, and your prospect’s perception of risk.
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Early Markets Offer Fluid Opportunities
Startups see fluid opportunities in dynamic environments, but no certainties before opportunities pass or the “situation changes.”
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Tristan Kromer on Businesses Models
Tristan Kromer suggests that there are many viable models for a business, all have advantages and drawbacks. Services are easy to start but hard to scale. Despite surface appearance, a software business still inventory of people, key assets in the form of ideas, and a manufacturing process in the form of software release.
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Users, Businesses, and Hobbies
I will often hear folks say “I think I can get a lot of users, I know that there is a market for this.” I worry because a market requires customers not just users: you can tell who your customer is because they pay for your product or service. When you say to yourself that
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Interview Prospects To Find Unmet Needs, Persistent Problems, and Goals at Risk
Customer understand when they have unmet needs, persistent problems, and goals and risk. They are normally very good at describing their problems and constraints on a solution but less accurate in fully specifying a solution.
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Webinar: Practical Insights From “Back of The Napkin” May 11
Webinar: Practical Insights From “Back of The Napkin” May 11 Whether it’s in a conversation with your team, with prospects, partners, or customers, the ability to sketch and to encourage them to collaborate on a sketch of the issue that you are discussion can be very helpful. It can be on a white board in
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We Use a Wiki to Organize Customer Interviews
Tips for using a wiki to organize customer interviews for customer discovery and to assess perspectives on their offering after purchase.
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Tom Van Vleck’s “3 Questions” Complement Root Cause Analysis
Tom Van Vleck has a great collection of software engineering stories on his site. One particularly good article is “Three Questions For Each Bug That You Find” which offers the following key observation: The key idea behind these questions is that every bug is a symptom of an underlying process. You have to treat the
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Quotes for Entrepreneurs–April 2011
You can follow @skmurphy to get them hot off the mojo wire or wait until the end of the month when these quotes for entrepreneurs are collected on the blog. Enter your E-mail if you would like new blog posts to your inbox.
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Stoking the Star Maker Machinery Behind The Popular App
To many of the current incubators seem focused on “on hit wonder” startups designed to be acquired quickly. Apps are the new pop songs and the incubators are the music labels, stoking the star maker machinery.
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Georgi Dagnall on Steve Blank’s Visit to April Bootstrapper Breakfast
Georgi Dagnall, founder of Geogad a mobile tours applications, offers her perspective on Steve Blank’s visit to the Bootstrappers Breakfast.
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