Testimonial

Pricing model key lever for profitability

Your Pricing Model is a Key Lever for Profitability

There is a natural tendency for technical founders to base their pricing model on an engineering oriented value proposition. Looking at the full impact on business can enable higher prices, which in turn means more profit and faster growth. Wojciech Bulaty of Traffic Parrot describes the mental shift Sean Murphy helped him make to transition …

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Sean Murphy Joins IEEE-CNSV Board of Directors

I was gratified to be elected to the board of directors for the IEEE Consultants’ Network of Silicon Valley as an at-large director and chair of the marketing committee for 2015. My specific focus will be on initiatives to increase awareness of the CNSV Project Bank and to foster programs–including special interest group meetings, clinics, …

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Great Demo Workshop Attendee: “Holy Crap! My Demos Have Too Much Detail”

After every Great Demo! workshop we contact the attendees with a short E-Mail that reads in part: I want to check-in to see how you have been doing using the ideas and skills we covered in our Great Demo! Workshop three months ago.  Specifically, I’d like to hear: What have been the results so far? …

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Sean Murphy Joins Fluxicon Advisory Board

Fluxicon, an innovative software startup offering tools for business process mining, today announced Sean Murphy has joined their advisory board. Mr. Murphy is CEO of SKMurphy, Inc. a strategic advisory firm based in Silicon Valley that specializes in market creation and new technology product introduction. Fluxicon plans to leverage Murphy’s expertise for business and customer …

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SKMurphy, Inc. 8 Years In: What We Are Working On Now

Steve Blank: “Sean Murphy adds tremendous value for startups in setting them up “getting out of the building” and how to make sense of the data they’ve gathered. He’s one consultant I personally know (I’m sure there are others) who doesn’t confuse his role with the founders. I think of his consulting firm as a …

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Conference Testimonial from Achilles Test Systems

When we first started working with SKMurphy our product was complicated and our message was even more complex.  SKMurphy helped us focus our product on a market that we could succeed in and create a message that was sharp, crisp and quickly show value add.  They helped us understand that people’s attention spans were short, …

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