Q: Resources For A Lean Approach to Sales, In Particular New Product Introduction

3 Early Customer Stage, 4 Finding your Niche, Sales, skmurphy, Startup Advice Column, Workshop / By /

Q: We have started selling and are looking for resources for a lean approach to sales, in particular for new product introduction. Lean Approach To Sales at Lean Startup Conference 2012 Scott Sambucci and I presented a workshop at Lean Startup 2012 on “Engineering Your Sales Process.” The deck is posted at http://www.slideshare.net/SalesQualia/engineering-your-sales-process About 70% […]

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Getting More Customers Workshop on March 25, 2014

1 Idea Stage, 2 Open for Business Stage, 3 Early Customer Stage, 4 Finding your Niche, 5 Scaling Up Stage, Events, skmurphy, Workshop / By /

Let’s face it, finding customers can be quite a challenge. In this interactive workshop, we will cover a variety of proven marketing techniques for growing your business: attendees will select one or two that fit their style and develop a plan to implement them in their business in the next 90 days. Speaking – small

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Difference Between a Hypothesis and an Assumption

1 Idea Stage, 2 Open for Business Stage, 3 Early Customer Stage, Favorites / By /

The difference between a hypothesis and an assumption is that the first is typically explicit and the second implicit. A hypothesis is what you are testing explicitly in an experiment. An assumption is tested implicitly. By making your assumptions and hypotheses explicit, you increase the clarity of your approach and the chance for learning.

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