Anything You Want By Derek Sivers

Derek Sivers promises that his slim book “Anything You Want” is a one hour read that summarizes 10 years of his entrepreneurial experience into 40 lessons for a new kind of entrepreneur. It’s a practical book that’s well organized and easy to read. It took me much longer than an [...]

By | 2017-06-15T11:59:08+00:00 February 27th, 2016|Books, Founder Story|4 Comments

Getting More Customers Workshop April 23, 2016

We are offering our “Getting More Customers” workshop 9:00am-1:30pm on Sat-Apr-23-16. Spend a morning working on your business with a mix of lecture, discussion with peer entrepreneurs, and reflection and writing. You will leave with a plan for getting the phone to ring and your inbox to fill with inquiries. [...]

Getting Better at Customer Discovery Conversations

Getting better at customer discovery conversations requires preparation, practice, note taking, and follow-up. It can also be tremendously helpful if you can arrange for a partner who can observe, contribute,  take notes, and de-brief with you. Even if you are a solo entrepreneur “trade interviews” with another entrepreneur: agree to help [...]

Am I Making A Fool Of Myself?

One of the most common questions I hear in conversations with entrepreneurs at a Bootstrapper Breakfasts, in Office Hours calls, or with clients–and not infrequently from myself when comparing notes with peers–is, “Am I making a fool of myself?” Here are some questions you can use to clarify your situation when you are [...]

Customer Development: Scouting A New Market

There are no undefended markets. Established markets are characterized by entrenched competitors who have strong brand identify and deep customer relationships. Although Bill Hewlett always strove to “attack the undefended hill,” the reality is that any market worth having is at least lightly defended by the status quo of current [...]