June 2011

Book Club: Cohan’s “Great Demo!”

We have two sessions on Peter Cohan’s Great Demo! book. Sep-4-2012 that addressed  “Lessons Learned Implementing The Great Demo! Methodology” We had two change agents join us on the panel: Barry Nelson and Jolie Rollins and our intent, consistent with the Book Club’s promise, elicit actionable insights from the panel informed by the book’s content.  Listen …

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Ries’ The Lean Startup

Call-in Book Review on Wednesday, August 10, 2011 12:00 p.m. Pacific / 9:00 a.m. Hawaii 1:00 p.m. Mountain / 2:00 p.m. Central 3:00 p.m. Eastern Signup to participate the live review The Lean Startup by Eric Ries The Lean Startup methodology offers a scientific approach to creating and managing successful startups. The Lean Startup offers …

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Darwin and the Demon: Innovating Within Established Enterprises

Call-in Book Discussion recorded on August 24, 2011Karen Sage, VP of Technology Alliance and Industry Program Marketing for CA Technologies, and Ellen Chandra, Product Marketing Manager at Cisco Systems, join Sean Murphy to discuss market innovation. View the recorded session Darwin and the Demon: Innovating Within Established Enterprises by Geoffrey A. Moore Moore offers a …

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Steve Mock Joins 3D Negotiation Panel June 22

I have been fortunate to add Steve Mock as a panelist for our next Business Impact Book Club on “3D Negotiation” a 2003 Harvard Business Review Article by David Lax and James Sebenius. Steve Mock (@steve_mock) Founder or management team of 5 venture-backed start ups. Proven track record of effective marketing and sales strategy, business …

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Father’s Day 2011

“When my father died it was like a whole library burned down. ” Laurie Anderson “World Without End” Father’s Day has me reflecting on my father’s passing almost four years ago now: there isn’t a week that goes by that I don’t wish I could still give him a phone call.  I moved away from St. Louis …

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Crucial Customer Development Concepts At GITPRO Sat-Jun-18

I have been invited to speak at the Global Indian Technical Professional (GITPRO) on “Crucial Customer Development Concepts” this Saturday June 18.  I will outline key customer development insights and some rules of thumb for successful innovation in Silicon Valley. I will cover concepts that form the basis for conventional wisdom on customer development in …

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Boyd’s Essence of Winning and Losing

Call-in Book Discussion recorded on July 27, 2011 Panel discussion on John Boyd’s OODA Loop (Observe-Orient-Decide-Act) with Lenny Greenberg of Assistyx and Venkatesh Rao, author of Tempo and the Ribbonfarm blog, Francis Adanza of LeadFormix, and Sean Murphy of SKMurphy. They shared how they have consciously applied the OODA process to business situations. View record …

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Book Club July 13 Community of Practice

Call-in Book Discussion recorded on July 13, 2011 Matt Childs, Dave Horner, Francis Adanza,and Sean Murphy review and discuss two Communities of Practice articles. They share example communities that they value and the key insights from the articles. Matt and Sean also share how they look they at running several communities. View the recorded session …

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Theresa Shafer Bio

Theresa Shafer – Lead Generation Specialist Theresa has been with SKMurphy since 2003. She was a hardware design engineer at 3COM, AMD and MMI. Theresa also brings experience with budgeting, financial reporting, program management, and market analysis. She is a lead generation and WordPress expert. She has authored an award winning magazine article on line …

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