Newsletter V2021 Issue 1: Building, Borrowing and Keeping Trust
This newsletter is devoted to practical advice for entrepreneurs on how to build, borrow, and keep trust.
Newsletter V2021 Issue 1: Building, Borrowing and Keeping Trust Read More »
This newsletter is devoted to practical advice for entrepreneurs on how to build, borrow, and keep trust.
Newsletter V2021 Issue 1: Building, Borrowing and Keeping Trust Read More »
Founder: Sean Murphy’s advice to “zoom in for traction” encouraged me to shift my focus from a region to a single city. This allowed me to generate references that encouraged other prospects to sign up.”
Zoom In for Traction, Then Slowly Zoom Out for Impact Read More »
Recorded webinar: James Jimenez from MNST Company.com presents “Exit Strategies for Startups” to entrepreneurs at the Lean Culture meetup.
James Jimenez on Exit Strategies for Startups Read More »
While 2020 has been a year of withdrawal, 2021 promises to be a return to a “more normal” mode of operation. Great innovation and creativity often stream from periods of “withdrawal and return.” The break in regular routines can provide new and useful perspectives that are applicable to a range of conditions.
Newsletter 2020 December: Withdrawal and Return Read More »
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Work with trusted partners open kimono: disclose relevant financials, plans, and internal processes to increase synergy. Play a long game.
Be Open Kimono With Partners Read More »
To close enterprise deals is a complex undertaking that requires you to orchestrate a mix of conversations and other activities with three kinds of stakeholders: technologists, managers, and executives.
Address Technology, Management, and Executive Concerns To Close Enterprise Deals Read More »
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Thank You for Your Interest Read More »
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Working Capital Book Updates Read More »
It’s not uncommon for CEOs who are engineers is to hire someone to focus on sales. But unless they know how to sell their product, this is a mistake. CEOs need to learn the basics of how to sell their product so they can manage the sales function.
CEOs Who Are Engineers Should Delegate Design Work And Focus On Sales Read More »
Please copy and download the worksheets. Social Capital Worksheet Building a strong social network is critical to every new business. This is the set of business relationships that have been established with customers, partners, suppliers, and prospects. These business relationships enable access to domain experts, introductions to potential cofounders and early employees, and conversations with
Download Working Capital Worksheets Read More »
Growth is on everyone’s mind. These four blog posts focus on the ebb and flow of business, the fact that growth is rarely “more of the same” and often requires a change in structure and effective specialization. Sustained growth requires focused execution on the opportunities that are immediately in front of you, the abandonment of
Newsletter August 2020: Sustained Growth Read More »
The best way to get leads is through referrals from satisfied customers or others who are in position to vouch for your product or service.
Best Way to Get Leads is Referrals Read More »
The SKMurphy model for enterprise sales uses a project management mindset: define and deliver projects that create value for the customer. Enterprise Sales Requires a Project Management Mindset
Enterprise Sales Requires a Project Management Mindset Read More »
Copy or download the supplemental worksheets for the Working Capital Vol 1 book. Financial Capital Worksheet Intellectual Capital Worksheet Social Capital Worksheet
Working Capital Worksheets Read More »
There is a natural tendency for technical founders to base their pricing model on an engineering oriented value proposition. Looking at the full impact on business can enable higher prices, which in turn means more profit and faster growth. Wojciech Bulaty of Traffic Parrot describes the mental shift Sean Murphy helped him make to transition
Your Pricing Model is a Key Lever for Profitability Read More »
Email and text messages may have replaced most postal mail, but a handwritten thank you note conveys a feeling of thoughtfulness, appreciation, and care.
The Power of a Simple Thank You Note Read More »
There are several insights for bootstrappers in William Eleazar Barton’s “The Icebergs and the Fog.” It’s a “Safed the Sage” parable published in 1925
William Eleazar Barton: The Parable of the Icebergs and the Fog Read More »