Building and Leveraging a Partner Network
A startup begins with limited resources and credibility. Building and leveraging a partner network will add capabilities and spur growth.
Building and Leveraging a Partner Network Read More »
A startup begins with limited resources and credibility. Building and leveraging a partner network will add capabilities and spur growth.
Building and Leveraging a Partner Network Read More »
Podcast listening is growing, especially among younger audiences. Chris Christensen shares his growth strategies for a thriving business.
Podcasting Success: How Chris Christensen Built a Thriving Business Read More »
Prospect inquiries for a B2B product can arrive in the form of a phone call, a voicemail, an email, a chat conversation, a form fill, or a new record in a CRM system. Regardless of how they arrive, they should be treated as urgent requests that require a rapid, effective response.
Prospect Inquiries Require A Rapid Effective Response Read More »
Whether you are just getting started or have done consulting for many years, the best way to find new clients is through referrals. If you have been in business for many years, satisfied customers are a great source of referrals. However, if you are a new consultant, you may have yet to satisfy customers but
How Do I Find Clients For My Consulting Business? Read More »
A good nurture campaign is a process by which leads are tracked and developed into sales-qualified leads–prospects who are ready to buy.
Tips For A Good Nurture Campaign Read More »
SKMurphy’s 2022 Customer Discovery Bootcamp provides a framework for validating your idea with prospects to determine the real market need.
2022 Customer Discovery Bootcamp Starting Saturday January 22 Read More »
In a dynamic environment, situational awareness is an important prerequisite to identify what needs to be done.
Newsletter V2021 Issue 4: Shared Situational Awareness Read More »
Brendan McAdams and Sean Murphy discuss cultivating luck in business endeavors and relationships.
Cultivating Luck in Business Endeavors and Relationships Read More »
Recently we spoke on a variety of proven marketing techniques for growing your business. Sean Murphy and Theresa Shafer talked about building awareness and getting exposure to attract and sell your expertise, services, and products. They explored the techniques for those times when you have less billable work, and also the techniques for when there
Lead Generation for Consultants Read More »
Some people are natural connectors. Sean Murphy is one of those. In this video, he shares one of his secret to network maintenance. He frames maintaining your professional network as counting your blessings. Your network is a long-term investment. It takes the time to nurture and grow your relationships.
Maintaining Your Professional Network Read More »
Increase your luck surface area to get more customers and grow your business. Lead generation ideas and customer discovery bootcamp.
Newsletter V2021 Issue 3: Increase Your Luck To Get More Leads Read More »
The best way to get leads is through referrals from satisfied customers or others who are in position to vouch for your product or service.
Best Way to Get Leads is Referrals Read More »
Email and text messages may have replaced most postal mail, but a handwritten thank you note conveys a feeling of thoughtfulness, appreciation, and care.
The Power of a Simple Thank You Note Read More »
A wonderful note from Henna Inam, a happy client. It was included in a box that contained a sweet treat, tin of cookies, as a thank you.
The best webinar is more than one speaker in a lively discussion that includes interaction with the audience. Here are some practical tips for preparation, attracting the right audience, fostering lively interaction, and follow up.
Essentials of Selling Your Expertise In a Webinar Read More »
My favorite technique for building a mailing list is assessments and quizzes. They provide immediate value to your website visitor and are fun and engaging way to capture their email address.
Lead Generation Using Assessments and Quizzes Read More »
I am giving a short briefing on “Managing the Work/Work Balance In Your Consulting Practice” at the South Bay Consultants Meetup on Mon-Apr-17 at 7:30am.
Managing the Work/Work Balance In Your Consulting Practice Talk Mon-Apr-17 Read More »
Let’s face it, finding customers can be quite a challenge. In this interactive “Getting More Customers workshop,” we will cover a variety of proven marketing techniques for growing your business: attendees will select one or two that fit their style and develop a plan to implement them in their business in the next 90 days.
Getting More Customers Workshop on Saturday Feb 11, 2017 Read More »
Before you can close a deal you need the phone to ring–you need leads. This issue we look at lead generation.
Newsletter: Lead Generation Read More »
Each interaction with a business prospect or a customer has to promise an exchange of value: their time or money for at least the strong possibility of benefit. Many of the startup fantasy camp customer development training models neglect this and teach beginning entrepreneurs to rely on the kindness of strangers. This may work in
Q: How Do We Get A Business Prospect To Talk To Us? Read More »